Associate Manager, Social Media (12-Month Contract) - Remote Us

Associate Manager, Social Media  (12-Month Contract) - Remote US

About High Liner Foods

High Liner Foods was founded in 1899 in Lunenburg, Nova Scotia, Canada as a small salt fish company. Lunenburg is still the current home of our Canadian Operations.   As a category leader in Seafood, High Liner Foods has a strong footprint across Canada and the U.S. with close to $1 billion in sales.

High Liner Foods is the seafood brand people trust. Every day we’re Reimagining Seafood to Nourish Life through a focus on our customers, innovation, and of course, responsible operations. Our talented team is committed to the High Liner Foods goal of becoming the leader in branded, value-added seafood in North America.  

We offer professional, technical and operational career opportunities across Canada and the United States. We believe in building a high-performance organization by investing in our people. We are focused on developing future leaders from within and fostering career growth and advancement.  

It’s our time to make waves. Join us. 

High Liner Foods is a career destination. We look for high-performing talent who value:  

• Safety - it’s our #1 priority 
• Opportunities to contribute to your community through volunteerism 
• A culture of inclusion, support and recognition  
• Senior leaders that are highly accessible and available to employees 
•  A strong focus on education and career development through training
• Competitive salary and performance rewards 

Position Summary: 

The Associate Manager, Social Media will be the voice of our brands across various social platforms, engaging with our customers and stakeholders in both the B2C and B2B arenas. You will be responsible for creating compelling content, driving Social Media strategies, and analyzing the performance of our digital campaigns to enhance our brand presence and support our marketing goals.

Essential Duties and Responsibilities:  

• Develop and implement cohesive Social Media strategies for multiple retail brands that aligns with the brand identities, company goals, and customer engagement tactics.
• Create and curate engaging content for various Social Media platforms including but not limited to Facebook, Instagram, LinkedIn, TikTok, and Pinterest.
• Collaborate with the marketing team to ensure a consistent message and aesthetic across all digital and traditional marketing channels.
• Manage and execute a content calendar for each brand that is designed to highlight our presence in both retail and foodservice industries.
• Engage with our audience by responding to comments, messages, and reviews in a timely and professional manner.
• Partner with influencers, industry experts, and brand ambassadors to widen our reach and enhance our brand credibility.
• Monitor online widgets for social and reviews integrations, and devise strategies to optimize the customer experience.
• Stay up-to-date with current technologies and trends in Social Media, design tools, and applications.
• Measure the success of Social Media campaigns, analyze data, and use insights to inform future strategies.
• Oversee and manage the Social Media budget, ensuring a high return on investment.

 Qualifications: 

• Bachelor's degree in Marketing, Communications, or a related field.
• A minimum of 3 years of experience in a Social Media role, preferably within the CPG or Food and Beverage industry.
• Proficiency in using Social Media platforms and analytics tools.
• Strong copywriting and content creation skills, with a keen eye for detail.
• Knowledge of online marketing channels and branding.
• Excellent communication skills, both written and verbal.
• Creative thinker with the ability to work in a fast-paced environment.
• Ability to analyze data and provide evidence-based recommendations.
• Familiarity with graphic design software (e.g., Adobe Creative Suite) is a plus.

Join Us! Apply Now

Health, Safety & Wellness

At High Liner Foods, we believe strongly in the safety and wellness of our employees. Our organization has a number of policies, programs and practices that focus on safety, wellness, health and sustainability of the overall organization.

Recruitment Process

Our process is meaningful but efficient! We want to get to know you and show you what our world is like.  

Applicants who demonstrate potential will be contacted directly for a preliminary phone interview. Successful applications from this stage will participate in a behavioral-based interview with the hiring leader.  

All hires are conditional upon the successful completion of references, background checks and applicable drug testing.

High Liner Foods (USA), Inc. is an Equal Opportunity / Affirmative Action Employer committed to diversity & inclusion. All qualified applicants will receive consideration for employment without regard to race, color, national origin, age, sex, sexual orientation, disability, veteran or marital status, genetic information or other protected status, covered by federal, state or local law.

Accommodations for Applicants with Disabilities. High Liner Foods (USA), Inc. is an equal opportunity employer and is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans’ Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact humanresources@highlinerfoods.com for assistance.

Current employees please note: this position is referral bonus eligible! See our policy for more details.