Associate Content Director

Position Type: Independent contractor (1099)
Location: Remote
Wage: $50.00-$60.00 / hour
Estimated weekly hours: 10-20

“Wow! [Your Name Here] is the best Associate Content Director we’ve ever seen!”

As an Associate Content Director working with Fertility Bridge, you will be responsible for strategizing with the team to create and execute marketing campaigns to boost user growth.

But how do you know if this is your dream work and if Fertility Bridge is your dream client? If you answer yes to these questions this just might be the place for you:

• Are you passionate about storytelling and able to create a start-to-finish story through content planning in the social space?
• Do you have a portfolio that shows off your successes in planning and calendering content strategy?
• Do you have experience beyond content creation and in bigger-picture strategic planning? (This is NOT a content strategist role, as you will not be responsible for creating content but rather for organizing, planning, and segmenting content.)

YOUR MISSION

Should you choose to accept it, is to help Fertility Bridge create and execute marketing campaigns to boost user growth.

The Associate Content Director will be responsible for the following outcome(s):

Inside Reproductive Health content strategy outlined, categorized, planned, and documented. Structure and calendar planning for specific topics, guests, and angles, down to the specific questions for up to 60 podcast episodes per year and up to 60 news articles per year.

Inside Reproductive Health content designed to grow the subscriber audience from 1,800 to 18,000. Content directed to position Inside Reproductive Health as the must-consume media outlet for reproductive medicine professionals worldwide.

Inside Reproductive Health content assigned. For up to 5 News Digests and 5 Podcast episodes per month. Specific topics assigned to Podcast Manager and News Digest Editor according to content strategy and calendar. Subject matter guests and experts proposed, including their specific topics and detailed questions.

New formats of content very specifically suggested, developed, and implemented. Such as dividing the podcast into new formats without increasing frequency, or creating new formats altogether, such as digital events or a digital magazine, from conception to execution.

REQUIREMENTS

Minimum of 1-3 years of experience working for a media organization, ideally as a content architect

Proven experience setting a content agenda, planning a calendar of content, and organizing and segmenting media content

Excellent interpersonal and communication skills

What we think we have for you to achieve this outcome:

• Inside Reproductive Health media kit that shares the vision of media platform and audience
• New Inside Reproductive Health brand guide with mission, vision, and taglines
• Episode and Digest Planner project views in Asana that show upcoming scheduled podcast episodes and News Digest articles
• >200 previous podcast episodes to reference
• News Digest Editor (currently company owner)
• Podcast Project Manager
• Digest Project Manager
• Social Media Coordinator
• Website Coordinator
• Editorial Guide for our editorial voice
• Background on the business side of the fertility field for you to study

What we do not have for you to achieve this outcome:

• No current content architecture, outline, or documented strategy, you have to help build and then implement them
• No Editorial Guidelines, yet
• No audience personas, or have only outdated audience personas. You have to develop and then implement them
• No Data Manager or Digital Strategist to pull audience data, yet
• Data on audience behavior lives in multiple different places, you’ll have to tell us what data is needed and you’ll have to pull it together
• Editorial and Brand Voice Guides are still being developed
• Independent contractors have limited time windows in which they are available to meet
• You must be proactive and patient in helping to align how this role interfaces with the News Digest Editor, Guest Success Manager, and project manager roles

Everyone at Fertility Bridge is responsible for the following outcome(s):

• Must Get, Want, and have the Capacity to achieve the outcomes aligned with the role
• Must be a plus or a plus/minus on each of the five core values of Fertility Bridge
• Leader specifies and judges the result of the outcome.
• Must be on brand with Fertility Bridge and Inside Reproductive Health brand guidelines
• Employee or contractor must specify exactly what is required to achieve outcomes
• Must be accountable in Asana
• Must create Fertility Bridge assets in Fertility Bridge drives using Fertility Bridge account

WHAT’S NEXT

If you feel you can contribute to a dynamic, growing company, please begin your application process by applying through Hireology. After you submit your cover letter, resume, and application on Hireology, you will receive acknowledgment via email. If you don’t see the acknowledgment email in your inbox, please check your spam folder - sometimes Hireology emails end up there.

As a remote company, we rely on remote working technologies to serve our clients. In evaluating new contributors, we put a premium on a candidate’s ability to shine through these same technologies: video, email correspondence, and web-based conferencing.

If your resume and experience are a potential match with us, an HR Recruiting Specialist will reach out to you to schedule a 20- to 30-minute Zoom video interview. Following the initial Zoom interview, we may schedule a 60-90 minute Zoom interview with the Hiring Manager, offer 1-3 paid assignments, and offer continued work based on your terms.

Job Type: Contract

Pay: $50.00 - $60.00 per hour

Work Location: Remote