Content And Brand Ambassador

Company Information

Friant is a nationwide leader of creative workspace with a passion for value innovation – making well-designed, premium workspaces more accessible and affordable than anyone else. From custom conference tables to upholstery, our local manufacturing facility is busy year-round creating Friant products for the office furniture marketplace. Our 2 plants in California and Virginia totaling 630,000 square feet of warehouse and production facilities – headquarters being in CA – are equipped with modern equipment and skilled wood and fabric workers. The organization and its people pride themselves on respect and teamwork to consistently achieve goals and deliver a flawless product – a product that has the power to transform the happiness and productivity of businesses.

Summary/Objective

Content & Brand Ambassador: Friant is looking for an effortless storyteller gifted with the mastery of word-weaving that hooks a person like a book that can’t be put down until the story is finished or like a movie you’d stay up late to watch until the very end. You have a way with words and telling stories that captures the essence of Friant as a brand and connects with our customers. You are also visually driven and digitally savvy with short and long form content creation for all digital and print assets across all communication platforms. Join and grow with a team that embraces storytelling and word-smithing talent across all spaces figuratively and literally!

Responsibilities

• Curate and craft engaging stories educating end users about Friant
• Support all creative initiatives elevating Friant brand and product experience for end users and partners
• Master and apply understanding of Friant, workspace furniture, the industry and end user journey from end to end
• Provide creative content for Friant’s websites, app, social media and various platforms
• Provide copy content for all marketing campaigns including promotion of brand, sales, product and end user experience
• Support with planning content
• Copywriting for all digital and print assets
• Support and promote end user and channel end user engagement to cultivate and grow Friant end user community; this includes communication, engagement and participation in online and in person events across platforms, trade shows, conferences, etc.

Competencies

• Excellent written and verbal communication skills
• Creative and innovative copywriting
• Wordpress, Magento, and other various digital platforms for web content management
• Instagram, LinkedIn, TikTok, Pinterest, and other various digital platforms for social media
• End-user engagement
• Collaborative and individual contributor
• Effective team player
• Result driven
• Flexible and adaptable to direction and opportunities
• Incredible attention to detail
• Problem solver and solution-oriented
• Self-starter
• High level of urgency
• Willingness to learn and grow
• High organizational skills
• Action-taker
• Team-oriented
• Active listener
• Action-oriented to feedback

Work Environment

Performance of job duties will be on-site. This is an in-person position without eligibility for remote work.

While performing the duties of this job, the employee operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, and other office equipment. Appropriate personal protective equipment will be required when visiting production areas.

Required Education and Experience

• BA or BS degree in Communication, Marketing or in a relevant major concentration
• Excellent and creative storytelling in short and long form
• 1-3 years of copywriting experience for digital and print collateral including and not limited to website, app, social media, advertising, PR, case studies, product material, etc.
• 1-3 years of B2B and/or B2C marketing experience
• At least 1-2 years of experience in brand experience
• Cross-functional experience in working with departments such as Product, Sales, Customer Support and various departments to support marketing initiatives
• Experience in working with and on various digital platforms such as content management systems, social media, and applications (listed in competencies)
• Experience with direct and indirect end-user engagement
• Individual and collective contributor supporting Marketing team with overall initiatives and activities

Supervisory Responsibility

This position has no supervisory responsibilities.

*Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

**Disclaimer: This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed as assigned.

Job Type: Full-time

Pay: $75,000.00 - $95,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Employee discount
• Flexible spending account
• Health insurance
• Paid time off
• Vision insurance

Payment frequency:

• Paid biweekly

Schedule:

• Monday to Friday

Application Question(s):

• How many years of experience do you have in copywriting for digital and print collateral? (website, app, social media, advertising, PR, case studies, product material, etc.)
• How many years of experience do you have in B2B and/or B2C marketing?
• How many years of experience do you have in brand experience?

Work Location: In person