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SalaryThe Associate Category Manager works with the Category Manager to combine shopper and category insights with industry leading analytics to create strategies to increase share and drive growth for Target in the Dairy aisle. You will collaborate across multiple levels within Target and Danone to build and influence an omnichannel category strategy - online and at the shelf. With the Category Manager, you will lead the continuous improvement of the category growth process, by unlocking white space opportunities and test recommendations, while identifying growth opportunities with industry leading tools.
In this role you will:
- Drive category management principles through the application of strong data analytics and consumer/shopper insights.
- Using multiple data sources to develop reports that include sales/share reporting, opportunity gap analysis, assortment assessment, planogram analysis, post promotion analysis, item tracking, pricing studies, financial performance, sales, and other performance trackers.
- Become our customers’ first call for by synthesizing learnings from various syndicated data sources to create clear and impactful category insights and recommendations.
- Co-develop strategic business plans and strategies for achieving category volume, contribution, and share objectives.
- Conduct detailed category decompositions and deliver insights to action by identifying trends, opportunities, and challenges to core business areas in an extremely fast paced environment.
- Drive planogram development and implementation to support the Category Strategic Growth Plan.
- Collaborate with cross functional team (Consumer Insights, eCommerce, Center of Excellence) to create customized solutions that ensure delivery across customer key initiatives.
- Bachelor's degree, with 2-3 years’ experience in Category Management, Customer Management, Insights or Sales Strategy.
- CPG experience required; Target experience preferred.
- Knowledge and interpretation of syndicated data sources (Circana, ACNielsen, POS/Panel, Loyalty Card Data, Numerator).
- Ability to develop strong relationships with external & internal partners to drive results.
- Able to link analytics via traditional data sources with new capabilities and tools to develop insights into action.
- Understanding of Target’s Assortment and Planogram execution processes.
- Strong working knowledge and execution of shelving standards and associated shelving software
tools. (JDA, POG Gen, etc.)
- Excellent planning, analytical, communication skills required, Strong PowerPoint, Excel and presentation skills.
At Danone, we believe that every time we eat or drink, we vote for the world we want. As a leading food and beverage company, we make healthy, sustainably-produced foods and beverages that nourish people’s lives. Some of our brands include Dannon, Activia, Horizon Organic, International Delight, Silk, Oikos, So Delicious Dairy Free, Stok, Two Good, Vega, and Wallaby Organic. And as one of the largest Certified B Corporation® in the world, we are committed to redefining success in business to ensure that through our brands we create real benefits for people, our communities, and the planet. With headquarters in Broomfield, CO and White Plains, NY, Danone North America has more than 6,000 employees across the U.S. and Canada, and more than a dozen manufacturing facilities across North America. Our employees enjoy competitive pay and industry-leading benefits including flexible time off (no yearly cap) and up to 26 weeks gender-neutral paid parental leave, and share a common mission and culture committed to both business results and social purpose. When you join Danone North America, you become part of a global team that is inspiring a healthier world through food.Please join us in nourishing lives & inspiring a healthier world through food! Learn more @ www.danonenorthamerica.com
Danone North America doesn’t just welcome what makes you unique, we value it. We’re proud to be an equal opportunity and affirmative action employer. All hires to our team are based on qualifications, merit and business needs. We recruit, employ, train and promote regardless of race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic or any other protected status. Faithful to our values of openness and humanism, all of our employees share in the commitment to engage one another with dignity and respect.
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The base compensation range for this position is $75,000-$105,000. Danone North America additionally offers a performance-based bonus and has a strong benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Flexible Time Off, and Paid Parental Bonding Leave, among other benefit plan options.
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