Assistant Director, Social Media And Student Employment

Department: University Communications
Appointment Type and Duration: Regular, Ongoing
Salary: $60,000 - $70,000 per year
Compensation Band: OS-OA07-Fiscal Year 2023-2024
FTE: 1.0

Application Review Begins

December 1, 2023; position open until filled

Special Instructions to Applicants

Please submit a resume of your educational and professional work experience with your online application.

Department Summary

The division of University Communications (UC) is charged with telling the University of Oregon's (UO) stories to a broad range of audiences and positioning the university to succeed and thrive. The division utilizes and manages a comprehensive suite of communications tools, including public relations, branding, advertising, licensing, digital media, and more for the benefit of the university.

Position Summary

The Assistant Director of Social Media and Student Employment (Assistant Director) develops and implements the Social Media strategy for University Communications. As a member of the UC Marketing and Brand Strategy (MBS) team, the Assistant Director reports to the Director of Social Media and Brand Strategy.
The Assistant Director will lead Social Media campaigns directed at prospective and current students, parents and families, alumni, donors and prospective donors, faculty and staff, and other audiences identified as a priority for the institution. The Assistant Director will champion the university's Social Media content development. This position will work independently to create concepts, develop content, publish posts, and evaluate content performance. These are critical responsibilities as the university's Social Media content performance directly demonstrates and influences the institution's reputation and achievement of goals related to recruitment, retention, and philanthropy, among others.
The Assistant Director also provides guidance to Social Media and communications teams across the institution on Social Media strategy and implementation in partnership with the Director.
The Assistant Director will supervise student employees and mentor them to help support the execution of Social Media campaigns and other marketing and brand strategy projects.

Minimum Requirements

Bachelor's degree in journalism, communication, marketing, the arts, or a closely related field; OR an equivalent combination of education and experience.
Two years of professional experience executing digital communications projects, which can include but is not limited to writing web content; creating and updating webpages; graphic design, photography, and videography for online media; and developing strategic communications priorities for an organization or business.

Professional Competencies

Ability to create and manage communications plans and strategies.
Ability to work across communication and marketing verticals including writing, photo, and video production, design, Social Media, and client management.
Ability to supervise and mentor student employees.
Development, implementation, and leadership of project management systems and workflows.
Knowledge of web analytics tools, preferably Google Analytics and Google Webmaster tools.
Expert editing skills using Drupal and/or WordPress; and thorough knowledge of AP and Chicago style.
Expert knowledge of Adobe Creative Suite.
Ability to interact, communicate, and work effectively with individuals, recognizing and respecting the many and varied identities of each person.
Commitment to promoting and enhancing diversity, equity, and inclusion.

Preferred Qualifications

At least one year of professional or student experience shooting and editing video content for Social Media platforms.
At least one year of professional experience working in communications for higher education, nonprofits, or similar field.
At least one year of professional experience supervising or mentoring student employees.

FLSA Exempt: Yes

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All offers of employment are contingent upon successful completion of a background inquiry.

The University of Oregon is proud to offer a robust benefits package to eligible employees, including health insurance, retirement plans and paid time off. For more information about benefits, visit http://hr.uoregon.edu/careers/about-benefits.

The University of Oregon is an equal opportunity, affirmative action institution committed to cultural diversity and compliance with the ADA. The University encourages all qualified individuals to apply, and does not discriminate on the basis of any protected status, including veteran and disability status. The University is committed to providing reasonable accommodations to applicants and employees with disabilities. To request an accommodation in connection with the application process, please contact us at uocareers@uoregon.edu or 541-346-5112.

UO prohibits discrimination on the basis of race, color, sex, national or ethnic origin, age, religion, marital status, disability, veteran status, sexual orientation, gender identity, and gender expression in all programs, activities and employment practices as required by Title IX, other applicable laws, and policies. Retaliation is prohibited by UO policy. Questions may be referred to the Title IX Coordinator, Office of Civil Rights Compliance, or to the Office for Civil Rights. Contact information, related policies, and complaint procedures are listed on the statement of non-discrimination.

In compliance with federal law, the University of Oregon prepares an annual report on campus security and fire safety programs and services. The Annual Campus Security and Fire Safety Report is available online at https://clery.uoregon.edu/annual-campus-security-and-fire-safety-report.