Vp Of Marketing

We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of co-workers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities. 

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• Responsible for directing the overall operations and staff of the Marketing department.  Develops, implements and manages operational goals and monitors achievements of performance and profit objectives. 
• Develops and executes strategic marketing plan toinclude marketing reinvestment, direct marketing, advertising, publicrelations/community relations, and entertainment for the properties whichgenerates trial and builds long term relationships with customers and strengthens the brand value. 

• Responsible for preparing, monitoring and adhering to budgets and ensuring compliance to departmental budget initiatives. Reports budget concerns / deviations to the Executive Management / GM. 
• Responsible for the overall achievement of department customer service goals. . 
• Assesses, anticipates and reacts tothe competitive marketplace in regard to marketing strategies, programs, campaigns, and promotions.  Conducts periodic competitive shops.   

• Familiarization with all company Brand programs andsystems and provides input to improve Brand direct marketing efforts. 
• Responsible for ensuring the compliance with all regulatory compliance within area of responsibility and reporting potential issues to Executive Management / GM.  

• Bachelor’s degree (B.A./B.S.) from an accredited four-year college or university. MBA preferred. 
• Five years of progressive experience in the gaming industry experience in a senior marketing role with directresponsibility for revenue generation. 

• Ability to understand and analyze Budget & P&L Statements, competitive information and develop plans with measurable results. 
• Proven managerial and critical thinking skills required. 
• Must possess excellent employee relations skills. 
• Good oral and written communication skills must be fluent and literate in English. 

• Ability to respond calmly and make rational decisions when required. 
• Ability to work collaboratively with other departments and leaders to complete property/corporate initiatives and effective day to day operations. 
• Ability to meet deadlines and effectively manage multiple priorities in a demanding work environment. 

We’ve grown to become the leading provider of integrated entertainment, sports content, and casino gaming experiences thanks to our 43 destinations across North America, online sports betting and iCasino via ESPN BET™ and theScore Bet Sportsbook and Casino®.

Being an industry leader means more than being a purveyor of fun. We are also committed to values like diversity and sustainability — for our community, our team members, our vendors, and our planet. 

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Equal Opportunity Employer