Job Description
- You must thrive in a fast growing, fast-paced, high pressure, growth environment. You gain energy from the opportunity to be part of a fast-growing and entrepreneurial business.
- You possess a unique combination of skills as both a strategist and a storyteller, with a proven track record of success in building awareness and driving action. You have a positive reputation for leading brand strategy, developing innovative problem-solving approaches, inspiring, and influencing your team and cross-functional teams, and collaborating with executives.
- As someone with an entrepreneurial and founder mindset, you are a resourceful self-starter who is willing to take on tasks outside of your role. You have a strong work ethic and are adaptable to change.
- You are detail-oriented, with the ability to manage multiple tasks concurrently while excelling in high-pressure situations
- Extract actionable insights from market research, business, and campaign performance data to understand the needs of the guest, the opportunities in the business, and in marketing effectiveness.
- Oversee lead generation across all marketing channels including paid media, email, direct mail, social media, conferences, paid search, and more.
- Collaborate with doctors and gather their feedback to help create new marketing strategy
- Set measurable marketing performance goals, KPIs, and learning plans, and track performance, applying learnings to future work.
- Be a steward of our brands, ensuring all channels execute content in alignment with brand vision and standards.
- Effectively manage relationships with external marketing agencies, working collaboratively to deliver compelling results.
- Establish collaborative relationships within the marketing organization and with cross-functional leaders across multiple departments.