Sr. Officer, Digital Communications

POSITION SUMMARY

Join us to plan, create, and execute meaningful, high-quality digital content to support our fundraising campaigns and increase awareness and education about our impactful development programs amongst our US audiences.

The right candidate will work in the Resource Development and Communications team. You will be responsible for developing communication plans, writing content tailored to key target audiences and communication channels and tracking/ monitoring the performance of the communication pieces. In this role, you will maintain AKF USA’s web and social media presence to build support for our fundraising, education, and awareness work to position and elevate AKF USA as an innovative thought leader in international development.

Success will require applying creativity in your approach and working within the brand and communication messaging guidelines. You will work closely with your team members as well as the Planning and Legacy team, Programs and Partnerships team, and supportive functional teams, in a fast-paced dynamic environment.

PRIMARY DUTIES AND RESPONSIBILITIES

• Develop, execute, and manage strategic and tactical communication plans, as well as social media strategic plans, and calendars.
• Prioritize projects determined by key deliverables and timelines provided by stakeholders from across the organization, with special attention to fundraising campaigns and development program stories.
• Write content material (print and digital) using appropriate language styles for the communication channel being used and the audience being targeted to increase awareness, engagement, and contributions, as well as strengthen the brand position.
• Work closely with Fundraising colleagues, Planning and Legacy team, Programs and Partnerships team, and supportive functional teams to research, develop, write, review, edit, and or produce key communication pieces:
• Annual Report
• Monthly Newsletters
• Web stories, videos, and social media posts
• Web content
• Correspondence with donors, sponsors, volunteers, and supporters
• Materials to support events and campaigns.
• Other pieces as needed.
• Measure, monitor, and track the impact of communication assets. Compile findings and actions in monthly reports.
• Serve as a brand ambassador and a communications resource for our volunteer network—guiding them with tools, templates, and other materials.
• Maintain core pages on the website, (WordPress) and grow engagement, views, and impressions on our social media assets (Facebook, LinkedIn, Twitter (X), YouTube, Instagram) which drives traffic to the website and increases donations, sponsorships, and volunteer involvement.
• Attend and fully participate in the planning and execution of virtual and in-person events and meetings with volunteers, donors, sponsors, and supporters. Must be willing to travel as needed.
• Complete other projects as assigned by the Director.

REQUIRED QUALIFICATIONS AND EXPERIENCE

• Bachelor’s degree in communications or related fields.
• Six years of professional experience in communications or marketing, at a nonprofit or mission-driven or commercial organization.
• Excellent writer with strong proofreading skills and attention to detail.
• Strong strategic thinking, analytical, and organizational skills.
• Knowledge and experience managing CRMs, websites, social media, and email distribution platforms (Every Action, WordPress, MailChimp, Hoot Suite etc.)
• Experience working with online graphic design applications and tools (In Design, Canva etc.)
• Proficient in Microsoft Applications, Word, PowerPoint, Excel, Google Analytics, and Social Media Analytics.
• A drive and curiosity to learn, problem-solve, and troubleshoot independently and collaboratively.

A BONUS IF YOU HAVE BUT NOT NECESSARY

• An interest in international development or global issues.
• Basic knowledge of human-centered design.
• Strong typography skills with attention to visual design and layout.
• An ability to use HTML/CSS/Javascript to customize Wordpress-based layouts and provide support for colleagues creating site content.
• Enthusiastic readiness to learn new technical skills through self-directed research or professional development courses.
• Experience using Microsoft Office Teams for office communication and project management.

Job Type: Full-time

Pay: $80,000.00 - $87,500.00 per year

Benefits:

• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible schedule
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• Weekends as needed

People with a criminal record are encouraged to apply

Ability to Relocate:

• Washington, DC 20006: Relocate before starting work (Required)

Work Location: Hybrid remote in Washington, DC 20006