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Why Gallo?
With a global portfolio of over 100 unique wine and spirits brands, we are the largest family-owned winery in the world. Apply Today! Our Brands. Your Future.
Senior Associate Commerce Marketing Manager - Luxury Wine - this position can be remote within the United States with travel to our Modesto, CA headquarters as needed.
Join our dynamic team at Gallo where your expertise in Commerce (Shopper) Marketing will shape the future of how consumers experience and enjoy premium and luxury wines. We are seeking a visionary Commerce (Shopper) Marketing Manager to steer the annual marketing strategy for our distinguished brands, crafting programs that elevate consumer awareness and drive conversions in a varied landscape that spans on-premise, retail, and digital domains. In this pivotal role, you will be the architect of innovative marketing programs, blending elements such as point-of-sale materials, digital campaigns, strategic partnerships, and creative activations to align with our brand visions. Your leadership will be instrumental in activating these brands through our Integrated Marketing Planning Process (IMP), ensuring each campaign resonates deeply with our target audience while remaining grounded in insightful, data-driven strategies. Your responsibilities will stretch from conceptualizing go-to-market and activation strategies to executing these plans with precision and creativity. You'll navigate the intricacies of the consumer decision journey, leveraging your deep understanding to craft compelling sales materials and scalable programs that not only meet budgetary guidelines but also drive significant market share gains through breakthrough programming. As a key influencer across functional teams, your ability to write inspiring briefs, manage projects adeptly, and serve as a subject matter expert will ensure our brands stand out in a competitive marketplace. You will foster a culture of intrapreneurship and ownership, encouraging bold thinking and innovation while holding yourself and others to the highest standards of accountability and efficiency.
If you're passionate about making it easier for people to find, buy, and enjoy our luxury wine brands and have a proven track record of driving marketing excellence, we invite you to apply. Together, we'll create unforgettable experiences for wine enthusiasts around the globe.
To view a full job description, please click here.
What You Will Need:
- Master’s degree plus 4 years of communications, finance, marketing, supply chain/supply planning, process development, new product development, project management, CPG shopper marketing or sales experience reflecting increasing levels of responsibility; OR Bachelor's degree plus 6 years of years of communications, finance, marketing, supply chain/supply planning, process development, new product development, project management, CPG shopper marketing or sales experience reflecting increasing levels of responsibility; OR Bachelor’s degree plus 4 years of Gallo experience reflecting increasing levels of responsibility.
- Required to travel up to 40% of the time to perform job duties.
- Experience effectively presenting information to top management, public groups and boards of directors.
- Required to travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events for development, department needs, and business delivery up to 5% of the time, with or without reasonable accommodation. This may be in addition to travel requirements, if applicable, as listed in this job description.
- Required to be 18 years or older. This may be in addition to other age requirements, if applicable, as listed in this job description.
What You Will Set You Apart:
- Master of Business Administration degree plus 5 years of Gallo brand marketing experience reflecting increasing levels of responsibility; OR
- Bachelor’s degree in Business Administration with a Marketing concentration plus 7 years of marketing, sales, winery operations, data analytics/sales development or supply chain experience reflecting increasing levels of responsibility.
- Experience with end consumer and retail trade consumer product marketing.
Compensation:
- Hiring salary range posted: $97,020 - $161,800 / year
- Actual compensation paid within the range will be determined by factors such as the education, experience, knowledge, skills and abilities of the applicant, internal equity, and alignment with market data.
Perks & Benefits:
- This position includes a competitive benefits package.
- Please click here to view our full list of benefits or click here to watch our video.
Gallo does not sponsor for employment based visas for this position now or in the future.
Expected to Close On: 06/07/2024
Job Posting ID: 104232
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Gallo’s policy is to afford equal employment opportunity to all applicants and employees and not to discriminate on the basis of race, traits historically associated with race, including but not limited to, hair texture and protective hairstyles (such as braids, locks, and twists), color, national origin, ancestry, creed, religion, physical disability, mental disability, medical condition as defined by applicable state law (including cancer and predisposing genetic characteristics), genetic information, marital status, familial status, sex, gender, gender identity, gender expression, sexual orientation (actual or perceived), transgender status, sex stereotyping, pregnancy, childbirth or related medical conditions, reproductive health decision making, age, military or veteran status, domestic violence or sexual assault victim status, or any other basis protected by applicable law. Nor will Gallo discriminate based on a perception that an individual has any of the foregoing characteristics or is associated with a person who has, or is perceived to have, any of those characteristics.
Gallo will comply with state and local laws prohibit discrimination for lawful out-of-work behavior, such as off-duty use of cannabis away from the workplace (subject to federal and state law exceptions), the existence of non-psychoactive cannabis metabolites in hair, blood, urine, or other bodily fluids as determined by a drug screening test (subject to federal and state law exceptions).
We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gallo is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at 209.341.7000.
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