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Form of workLet's Grow Together
Our mission is to live our "at your side" promise and simplify and enrich the lives of our customers, employees, and communities. "At your side" is more than a slogan to us; it's the purpose we do our best to fulfill every day. With a legacy spanning over a century, this is a great place to launch or expand any career and push the boundaries of what comes next. We're committed to achieving shared success, and we provide opportunities for you to develop through experience, exposure and education. Our people have always leveraged their unique perspectives to keep us on the right track for a lasting future. If you want to innovate, learn, and grow with a global leader that builds products, services, and a company people love, then we'll be "at your side" every step of the way.
The Senior Specialist, Customer Education supports the strategic development for the Home Appliance Division (HAD) Product and Education initiatives, covering various products (hardware, accessories and software). This role is responsible for developing into and acting as a subject-matter expert for product, respective product training, and content creation expertise. Participates in product development calls. In conjunction with the Sales & Marketing team, this role aligns Marketing activities with divisional objectives and takes a role in the execution of these plans. This position actively conducts reviews of existing training, video, engagement levels, and develops new material as needed.Duties and Responsibilities
Course Content Development
- Assist with developing course content and procedures, including new SOWs & SOPs
- Collaborate with product management and sales team to develop a prioritization roadmap for product categories
- Coordinate, manage, and maintain training plans in Learning Management System (LMS) and/or relevant dealer channel, end-user content
- Routinely conduct needs assessments to identify education and social needs
- Influence key stakeholders and cross-functional teams to turn vision into reality
- Coordinate, plan, and present at consumer trade shows (AQS, OSQE, Rusty Barns) and industry events to support sales and marketing initiatives
- Manage dealer feedback, weekly reporting, key learnings, reporting to manager and leadership team
- Support Product Management team by participating in PDM cycle with BIL Japan - virtual calls and meetings, certain face to face meetings in US
Training & Educational Programming
- Administer, develop, and facilitate skills training and educational programs for both dealers, end-users and employees
- Collaborate, plan, develop and manage the creation of scripts, video, dealer DIY materials
- Manage the copywriting, editing, sign-off, and execution of materials
- Work in conjunction with management to identify, prioritize and monitor training needs of both new and existing dealers
- Assist with product photography, video planning, and production, inclusive of our Customer Experience Center (CXC)
- Manage dealer event scheduling via Zinfi software, post event reporting
- Support social media team with product selection, topics and scheduling of live events
- Plan and manage supplies needed for training, events and production
- Perform education activities related to Brother Experience (BEX) conference annual product launch, help oversee event development, classroom curriculum
- Assess abilities and identify gaps in order to become more efficient & effective
- Assist and coach others on video, presentation, and educational content production best practices
- Utilize all available market research data to help formulate new go-to- market education concepts and ideas to combat competitive threats
- Recognize opportunities for efficiency improvement and implement innovative approaches
Education
- Bachelor's Degree (or equivalent experience) Marketing or related degree Preferred
Experience
Minimum 5 years
A combination of relevant experience spanning the following areas:
- Hands-on experience utilizing sewing machines & crafting machines for personal and/or professional use (Required)
- Experience with developing training material & content creation (Required)
- Experience facilitating trainings and/or educational seminars (Required)
Software/Technical Skills
- Microsoft Office Suite (Word, Outlook, PowerPoint, Excel (Intermediate) Required
- Adobe Software/Photoshop (Basic) Required
- Project management software (Basic) Preferred
- Tableau (Basic) Preferred
- Canva (Basic) Preferred
- SCORM software (Basic) Preferred
Other Skills/Knowledge/Abilities
- Ability to work/thrive in a fast-paced environment, work under pressure and meet deadlines Required
- Ability to manage projects through implementation Required
- Flexible approach with an ability to re-prioritize as business needs change Required
- Strong business acumen with an analytical, data-driven approach; ability to identify and seek needed information (excellent training and research skills) Required
- Ability to work independently as well as part of a team; team player with ability to work with cross-functional teams and foster collaborative relationships Required
- A high level of organizational and time management skills Required
- Excellent verbal and written communication skills with strong presentation skills Required
- Capability to think out of box and develop creative solutions Required
This role will be a hybrid role. Subject to business needs, employees may work remotely up to two days per week. Assigned office days will be determined by managers.#LI-Remote
What We Offer Our Employees
We offer an above-market benefits package that includes a choice of Health Insurance plans (including Dental and Vision Insurance), a generous 401(k) Retirement Savings Plan, paid holidays, paid time off (PTO), and more! Plus, if you're considering an advanced degree that would help you achieve your development and career goals, Brother USA offers a highly competitive tuition reimbursement program.
See what all the fuss is about! Apply today to learn why Forbes called Brother one of the World's Best Employers (2020) and NJBIZ called Brother one of the Best Places to Work in New Jersey (2022)!
- The salary (or hiring) range for this position is $80,000 - $95,000 annualized per year
- Starting salary to be determined by the education, experience, knowledge, skills and abilities of the applicant, internal equity, location, and alignment with market data
- Benefits include, but are not limited to,healthcare and wellness coverage, life and disability insurance, 401K, tuition reimbursement, and Paid Time Off. Details are available athttps://mybenefits.nfp.com/Brother/2023/guidebook/
Brother International Corporation has earned its reputation as a premier provider of home office and business products, home appliances for the sewing and crafting enthusiast as well as industrial solutions that revolutionize the way we live and work. Brother International Corporation is a wholly-owned subsidiary of Brother Industries Ltd. With worldwide sales exceeding $6 billion, this global manufacturer was started more than 100 years ago. Bridgewater, New Jersey is the corporate headquarters for Brother in the Americas. It has fully integrated sales, marketing services, manufacturing, research and development capabilities located in the U.S. In addition to its headquarters, Brother has facilities in California, Illinois and Tennessee, as well as subsidiaries in Canada, Brazil, Chile, Argentina, Peru and Mexico. For more information, visit www.brother.com.
Brother International Corporation ("Brother") is an equal opportunity employer and does not discriminate or make employment decisions on the basis of race, color, religion, sex, disability, or any other characteristic protected by applicable state or federal laws. If you require any physical or other assistance in completing this application, a reasonable accommodation will be made upon request.
Employment Type: ["FULL_TIME"]
