Senior Marketing Manager

Goldman Marketing Group is a Great Place to Work Certified company, and we’re looking to hire a Marketing Manager!

As a Marketing Manager at Goldman Marketing Group, your main responsibility is client satisfaction and retention. You will play a crucial role in shaping, executing, and continually refining marketing strategies that align with clients’ goals and objectives. You will serve as a key point of contact for clients, ensuring clear and effective communication, while also taking on the responsibility of an expert marketing strategist on our team.

Goldman Marketing Group (GMG) is a woman-owned and collaborative company. While this description includes core functional responsibilities, all our employees are active members of the team, and flexible in assisting the company as it grows and evolves. This expectation requires each person to be capable of adapting to the dynamics of a client driven environment. We’re as interested in your human side as your technical expertise. The ideal candidate will be upbeat, optimistic and happy to help the team.

• Are you someone who can embrace change, drive innovation, and elevate marketing project outcomes?
• Are you passionate about delivering excellence?
• Do you have a track record of client satisfaction and love exceeding client expectations?

Goldman Marketing Group (GMG) is a woman-owned company. We are a good fit for you if you value:

• INNOVATION: Always Ahead Of The Curve - We leverage strategic data, expert knowledge, decades of experience, and hard work DAILY to continually innovate, improve, learn, and leverage technology and AI/GPT every single day to make forward-thinking decisions, bring back ideas to share with the team, stay ahead of the competition, and illustrates GMG’s value to our clients.
• ELITE SERVICE: Top-Tier & Highly-Valued Aesthetic Industry Service - GMG crafts business strategies and marketing plans according to each client’s unique needs, and constantly tweaks and adjusts to meet ever-changing needs and growth. We love producing work we are proud of while making our clients happy at the same time!
• ROCKSTAR PEOPLE: All-Star Team - We are eternally curious and seek out opportunities to learn and grow every single day, personally and professionally. We are truly invested in and get excited about our work, we naturally go above and beyond to make every project, decision, and task better than the last. Above all, we are self-starters and self-sufficient who love winning and beating our goals, value working remotely, and love working with other people who share our same passions!

Perks of Working with GMG

• Work fully remotely with flexible time zones
• Professional development opportunities
• Encouraging, collaborative, and supportive environment

Job Responsibilities:

Client Satisfaction & Retention

• Meet with clients regularly to ensure satisfaction with ongoing projects.
• Foresee and resolve any potential issues.
• Manage client fires and unhappy clients as the first line of defense
• Proactively follow-up with clients after deliverables to ensure continued satisfaction with the product.
• Ensure all client work meets GMG standards and aligns with client goals
• Contract renewal and client retention

Client Communication

• Act as the primary point of contact for assigned clients, maintaining clear and proactive communication.
• Collaborate with clients to understand their business objectives, marketing needs, and challenges.
• Keep clients informed about project progress, updates, and performance reports.
• Address client inquiries and concerns promptly, maintaining a high level of client satisfaction and creating tickets for Operations for projects and tasks.

Client Strategy

• Develop an in-depth understanding of each client’s industry, market, competitors, target audience, providers, internal office operations, and overall business goals.
• Facilitate the strategy developed during the sales cycle, and work to continually refine the strategy and launch new initiatives and up-sell GMG services to best meet the client’s goals
• Performance monitoring through KPIs, scorecards, patient surveys, call recording analysis, and secret shopper emails to identify areas for improvement, and implement necessary adjustments.
• In-office and virtual event support including strategy, coordinating with vendors/reps and the internal practice team
• Knowledgeable to leverage and recommending practice management tools such as EMR, patient recall, automated review requests, online scheduling, and other platforms that work in conjunction and support our marketing efforts
• Assist in the in-office coordination of marketing campaigns ensuring they are executed in alignment with the office team, software, and providers.
• Assist during the sales process in creating client strategies and marketing plans, proposals and contracts to bring on new clients
• Manage client vault to encompass all client knowledge, assets, resources, and strategy, ensuring to keep it up to date regularly

Industry Subject Matter Expertise

• Stay up to date with aesthetic industry trends, marketing best practices, competition, and emerging technologies.
• Provide valuable insights and recommendations to senior leadership on marketing strategies and tactics to improve client campaigns.
• Collaborate with all teams to develop and refine marketing strategies that deliver exceptional results.

Qualifications:

• Bachelor’s degree in marketing (or similar)
• At least 5 years of experience in client relationship management
• 2 years experience in aesthetic/dermatology/plastic surgery practice marketing

Traits:

• Strategic Thinker: Able to devise effective marketing strategies that drive client retention and satisfaction.
• Creative: Capable of providing creative feedback to graphic design teams, as well as crafting compelling sales content.
• Excellent Communicator: Exceptional written and verbal communication skills, keeping clients informed and satisfied, and conveying ideas and inspiration to the internal team.
• Tech Savvy: Comfortable and proficient with digital technologies, especially the project management software Wrike.
• Collaborative: Demonstrates a strong ability to work collaboratively across teams and fosters a culture of mutual respect and teamwork.
• Detail-Oriented: High attention to detail, ensuring high-quality marketing outcomes and client satisfaction.
• Goal-Oriented: Sets and achieves ambitious targets for the marketing team, driving client retention and satisfaction.
• Problem Solver: Identifies and resolves challenges effectively and efficiently, handling client demands and changes with grace and professionalism.
• Organized: Strong organizational skills, able to manage and prioritize tasks effectively and manage a large workflow balancing multiple tasks and responsibilities.
• Hardworking: Demonstrate commitment and diligence to meet project deadlines and deliverables.
• Loyal: Show dedication to the company, its goals, and its values.
• Passionate: Exhibit enthusiasm for the work and an eagerness to continually improve.
• Trustworthy: Act with integrity, establishing and maintaining trust with colleagues and stakeholders.
• Pursuit of Excellence: Strive to deliver the best possible results, continually pushing boundaries to achieve excellence.
• Flexible: Ability to adjust quickly as a manager and as a marketer to meet client’s needs.

Job Type: Full-time

Benefits:

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8-hour shift
• Day shift
• No weekends
• Work Location: Remote

Job Type: Full-time

Pay: From $75,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Experience:

• Aesthetics Marketing: 2 years (Required)

Work Location: Remote