Senior Manager, Go-To-Market (Gtm) Strategy, Planning & Execution

HTTPS://WWW.LINKEDIN.COM/IN/STEVENGODDARD/

• I joined Nutanix in 2021, captivated by the company’s tremendous untapped potential. With an impressive track record, including eight consecutive years of achieving an NPS Score of over 90 and consistent recognition as a category leader by Gartner and Forrester, Nutanix stands as a beacon of excellence. The company’s resolute commitment to establishing itself as a prominent figure in the Hybrid Multicloud domain perfectly aligns with my own professional aspirations. I am enthusiastic about contributing to a team that not only embraces innovation but actively help clients drive the transformational benefits of hybrid multicloud operating model.
• Collaboration is at the heart of everything I do, and building diverse, high-performing teams is my passion. Whether I am leading, partnering, or mentoring, I am committed to fostering a culture of innovation and excellence. As a result, I have received numerous industry accolades and have been recognised as one of the Top 100 B2B Marketing Leaders in Technology by Hottopics.ht.
• As a devoted family man, I find great joy in spending quality time with my wife, two kids, and extended family. I love planning fun activities that bring us all together and create lasting memories. I am also passionate about both football and golf, and while I have recently hung up my football boots, I continue to channel this passion through coaching my son’s Under 7 team.
• For this role, I am looking for someone who can balance strategy with execution. They will need to bring together a ‘can do’ attitude and a growth mindset. This will be as important as having field marketing, product marketing, enablement or sales experience.

• Market and Segmentation Analysis: Conduct in-depth market and segmentation analyses, encompassing market trends, customer segmentation, competitive landscape, and identifying growth opportunities that drive new ACV.
• Portfolio Positioning Strategy: Collect and analyze addressable market, customer data, and competitive research for Nutanix portfolio products to inform and refine the GTM and positioning strategy.
• Worldwide Strategy Implementation: Develop and implement a comprehensive worldwide strategy, maximizing impact by collaborating with cross-functional marketing delivery teams, including field, partner, digital, campaigns, programs and enablement.
• Collaboration for Growth: Collaborate closely with business development and partner marketing teams to establish mutually beneficial relationships that contribute to the overall success of product launches and product-led growth tactics.
• Alignment of Marketing Execution: Align marketing execution with strategic priorities to optimize business outcomes, ensuring a cohesive approach across all functions.
• Cross-Organizational / Functional Communication: Maintain robust cross-organizational communication with corporate strategy, sales, business development, product, operations, and cross-marketing teams to ensure seamless launch processes and execution plans.
• Support for Marketing Initiatives: Support the broader marketing team in executing product launches, milestone moments, customer programs, and quarterly demand plans.
• Post-Launch Analysis: Conduct thorough post-launch analysis and provide improvement recommendations to leadership for continuous optimization.
• Coordination Across GTM Functions : Serve as the marketing point of contact, coordinating marketing execution with other Nutanix GTM functions to ensure cohesive execution across all regions.
• Reporting and Measurement: Design and track reporting dashboards to measure success against defined Objectives and Key Results (OKRs).
• Strategic Recommendations: Build out strategic recommendations and actively contribute to decision-making processes with senior leadership.