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Accountabilities:
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Bob Evans Farms operates in multiple convenience foods categories within grocery and club. It holds #1 market positions in three major categories. This winning brand has been experiencing strong growth, a trend it's expecting to continue mostly through its leadership in the refrigerated dinner and breakfast categories. Bob Evans Farms products are distributed nationally in retailers throughout North America.
Responsibilities:Position Overview:
This position is responsible for new business development for Bob Evans Farms, Inc. This includes identifying sales opportunities and analyzing appropriate, strategic business and industry drivers. The position also develops, implements, and manages a sales strategy to achieve aggressive sales goals. This person will be accountable to grow the current relationship / business with one or more of our top ten customers.
This position is responsible for new business development for Bob Evans Farms, Inc. This includes identifying sales opportunities and analyzing appropriate, strategic business and industry drivers. The position also develops, implements, and manages a sales strategy to achieve aggressive sales goals. This person will be accountable to grow the current relationship / business with one or more of our top ten customers.
Accountabilities:
- Manages a significant customer account portfolio of accounts (>$20M in sales) or has direct report responsibility
- Accountable for sales performance vs. plan (AOP delivery), revenue, and margin targets for assigned accounts and assigned categories
- Responsible for accurate demand plans and addresses gaps in customer strategic plan
- Collaborates with broker teams to ensure key sales goals are achieved at assigned accounts
- Builds relationships with key decision makers and is responsible for day-to-day relationship at assigned accounts and is the primary contact for the buyer
- Conducts monthly, quarterly, and annual business reviews with customers focused on sales results, new item performance, and growth opportunities
- Builds strategic relationship through joint business planning and customer collaboration
- Works closely with Category Management team to identify whitespace opportunities and to develop annual plans to address opportunity
- Communicates Innovation, category insights, shopper insights, that drive impactful results for our customers and Bob Evans
- Reviews analysis and consumer data to understand product performance and category trends
- Defines and communicates customer requests to the organization – becomes voice of customer to the organization
- Develops promotional plans and tactics; responsible for planning and managing promotional spending / calendar
- Executes revenue generation strategies including support for new item rollouts, expanded distribution, and development of strategic category business plans
- Collaborates with various internal teams to create winning business propositions that be benefit Bob Evans and the customer (Category Management, Trade Management, Brand, Shopper Marketing, and E-Commerce)
- All other duties as assigned
- Ability to work collaboratively and cohesively with company peers and Post Holdings partners.
- Strong interpersonal skills - Listening and informing others effectively; excellent negotiating and influencing skills at all levels both internal and external.
- Ability to anticipate work needs and follow through with minimal direction. Must be a self-motivated self-starter.
- Must possess the ability to always maintain external and internal confidentiality.
- Ability to influence, convince and persuade
- Strong customer service orientation
- Ability to facilitate and lead team activities related to new business opportunities
- Effective organizational skills
- Minimum 8 years of relevant experience or equivalent combination of education and experience
- Working knowledge selling in the CPG industry
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
- Bob Evans Manager – Success Practices:
- Competing & Winning
- Being Resilient & Resourceful
- Relating & Managing Up
- Establishing and Communicating Enterprise Purpose
- Facilitating Execution Plans
- Defining Roles & Responsibilities
- Solving Problems & Utilizing Critical Thinking
- Effectively Using Resources
- Maximizing Talent Deployment & Development
- Communicating Effectively & Respectfully
- Effectively Managing Conflict
- Maximizing Talend Deployment and Development
Education Level:
- Bachelor’s Degree preferred in Business Administration (or related field)
