Job Description
POSITION SUMMARY:
To generate and produce external sales to ensure maximum revenue, promotional coverage and marketing opportunities are achieved.
The candidate should work closely with revenue management and marketing functions, to develop strategies to maximize REVPAR and grow market share.
This is a Des Moines Iowa position.
Send us your reason for applying and resume.
REPORTS TO: General Manager in DSM
SALES DIRECTOR DUTIES AND RESPONSIBILITIES:
- Daily Participation in site visits, site canvassing, and sales calls to acquire new business and/or close on business.
- Understanding of sales strategy and effective implementation of this strategy for each segment.
- Works with management team to create and implement an evolving sales plan addressing revenue, customers and the market for each segment.
- Ensure hotel meets or exceeds budgeted goals.
- Focus on attracting new business.
- Reporting results daily/weekly
- Assists with the development and implementation of promotions, both internal and external.
- Attending and contributing to the monthly sales strategy meeting
- Updating and owning the sales strategy & sales plan with the General Manager.
- Provides positive and aggressive leadership to ensure maximum revenue potential (e.g., sets example with personal booking goals).
- Leads on-property sales functions to build long-term, value-based customer relationships that enable achievement of hotel sales objectives.
- Utilize company profile database to determine geographic areas for travel agent calls while maintaining top and existing travel agent accounts.
- Maintain and expand corporate incentive program via personal visits etc.
- Evaluates and drives the hotel’s participation in the various sales channels, Market Sales, Event Booking Centers, electronic lead channels, etc.
- Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
- Maintain and promote a team work environment with effective and clear communication amongst co-workers.
PREREQUISITES:
High degree of commercial awareness and be able to understand links between sales and profit with excellent sales and negotiation skills. Good business sense and the ability to motivate and lead a team.
EDUCATION:
2-year degree in Business Administration, Marketing, Hotel and Restaurant Management, or MBA.
EXPERIENCE:
5 to 6 years experience in the sales and marketing or related professional area. And min three years experience in a senior sales role.