Sales And Marketing Manager

```Job Summary:

Company Overview:

Securikett is a dynamic and rapidly expanding security labeling company dedicated to providing the best multifunctional smart security labels in the market. We are venturing into new territories and seeking a talented Marketing Managert to assist in building our presence in the US. This is an exciting opportunity to be part of a pioneering team and contribute to the growth and success of our brand in a new market.

Position Overview:

As a MarketingManager, you will play a pivotal role in establishing and executing marketing strategies tailored to the unique needs of the US market. You will work closely with the Marketing Directors and cross-functional teams to ensure successful implementation of marketing initiatives aimed at increasing brand awareness, driving customer engagement, and ultimately driving revenue growth.

Responsibilities:

Market Research and Analysis:

· Conduct comprehensive market research to identify key market trends, consumer behaviors, competitor strategies, and opportunities for growth.

· Analyze data and insights to develop actionable recommendations for marketing strategies and campaigns.

Marketing Campaign Execution:

· Assist in the planning, coordination, and execution of marketing campaigns across various channels including digital, social media, print, and events.

· Collaborate with internal teams and external vendors to ensure timely delivery and execution of marketing materials and initiatives.

Content Development:

· Support the creation and localization of marketing content including website copy, social media posts, email campaigns, and advertising materials to resonate with the target audience in [new country].

· Ensure all content adheres to brand guidelines and effectively communicates key messaging and value propositions.

Brand Awareness and Promotion:

· Implement strategies to increase brand visibility and awareness in the [new country] market through targeted marketing efforts and promotional activities.

· Identify opportunities for partnerships, sponsorships, and collaborations to enhance brand exposure and reach.

Market Entry Support:

· Provide support in the development of market entry plans and strategies, including pricing, distribution, and promotional tactics.

· Assist in the localization of marketing materials and campaigns to ensure alignment with cultural nuances and preferences.

Performance Monitoring and Reporting:

· Monitor and analyze the performance of marketing campaigns and initiatives, tracking key metrics and KPIs to measure effectiveness and ROI.

· Prepare regular reports and presentations to communicate insights, findings, and recommendations to stakeholders.

Qualifications:

Bachelor's degree in Marketing, Business Administration, or related field.

· Desire to learn and make an impact

· Solid understanding of marketing principles, strategies, and tactics.

· Strong analytical skills with the ability to interpret data and draw actionable insights.

· Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.

· Creativity and innovation in developing marketing solutions tailored to local market dynamics.

· Proficiency in relevant marketing tools and software.

· Fluency in English language (written and verbal).

Job Type: Full-time

Pay: $55,000.00 - $60,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday

Work Location: Hybrid remote in Westborough, MA 01581