Programmatic Trader

As a trusted global transformation partner, Welocalize accelerates the global business journey by enabling brands and companies to reach, engage, and grow international audiences. Welocalize delivers multilingual content transformation services in translation, localization, and adaptation for over 250 languages with a growing network of over 400,000 in-country linguistic resources. Driving innovation in language services, Welocalize delivers high-quality training data transformation solutions for NLP-enabled machine learning by blending technology and human intelligence to collect, annotate, and evaluate all content types. Our team works across locations in North America, Europe, and Asia serving our global clients in the markets that matter to them. www.welocalize.com

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Adapt - a Welocalize company - is a digital performance marketing agency with services across Paid Search, Programmatic, Paid Social, SEO, Content Marketing, Conversion Optimization, and Web Analytics. We help brands grow faster at home and abroad in over 250 languages.

We have an international presence and we are getting busier every month with new business and fantastic client retention. Adapt has recently launched a new brand, website, and proposition, making this an exciting opportunity to join a growing and ambitious digital marketing agency, helping to define a new direction for its in-house marketing initiatives

As a Programmatic Trader, you'll be responsible for leading the strategy and implementation planning for customers within our enablement team. Your role as Programmatic Trader is to lead on accounts and support your wider team and line manager in delivering high-quality programmatic services to our clients.

Managing the delivery of customer work by junior-level team members, a Programmatic Trader will be responsible for ensuring the work we are delivering for customers is meeting objectives and driving innovation with programmatic. Seen as a thought leader, the Programmatic Trader will be an advocate for evolving best practices and improving our offering across platforms.

At this stage in your career in digital marketing, you will own some of our most challenging accounts working closely with your line manager and leading junior team members. We'll work tirelessly to train and develop you to get you ready for your next career step and help you join the rest of the team in delivering growth for your own career and our clients.

Plan, activate and optimize media campaigns.

Lead the strategy and implementation planning for customers within the enablement team

Assist in the production of insights decks for use across Sales, Marketing, and Account Management

Support new business efforts with Sales and add-on efforts with Account Management to maximise our chance of winning

Proactively manage the delivery of work by junior-level team members

Proactively spot opportunities for growth of enablement customer set

Own senior internal relationships and communicate technical subjects effectively

Management of resources across our enablement function, where appropriate

Own senior client stakeholder relationships

Commercial responsibility for revenue growth within the enablement client set

Support the wider business by contributing to e.g. knowledge shares, a specialism, pitch decks, insights decks etc, outside of the enablement team

Retain all relevant certifications

Assist Enablement Lead with resource management and planning for customers within the team, planning resources effectively around profitability, delivery, and peaks in workload alongside Enablement Lead

Deep understanding of enablement customers and able to step in with escalations

Work with Paid Media Squad Leads, Enablement, and Account Management to define client strategies

Identify knowledge gaps and effectively plan solutions

Regularly adds value with customers, even with little exposure, and looks for ways to deliver value above and beyond the normal scope of their role

Build & maintain relationships with vendor partners, technology suppliers & publishers to ensure we stay ahead of the curve.

Mentoring and tutoring of junior/mid programmatic team members, for example on technical training or becoming involved in the planning of goals and development for team members

Is able to validate their team's work, and spot errors before they become an issue. Be a point of escalation for work checking. Takes ownership of the team on client challenges

Advocate best practices in processes and tasks for media buying but able to challenge the norm

Able to lead and present deliverables across all media platforms

Leverage industry and media owner trends and developments to actively improve service offerings across the whole Enablement team

Lead on forecasting and cross-channel planning for clients within enablement.

Continue to develop and utilize a specialism, such as in ad platforms or industries, both in strategy and planning alongside knowledge sharing

Maintain technical ability within ad platforms to step in to support the delivery of customer work

Uses industry knowledge and expertise (from our business but also 3rd parties) to solution find and inspire clients

Ideally 3+ years' experience in a role using different DSPs (especially DV360 & Amazon DSP) and ad servers like campaign manager.

Hands-on experience planning, setting and activating programmatic campaigns across different channels like programmatic and direct display, video, YouTube, audio & DOOH buys.

Interest and knowledge about the latest programmatic trends.

Experience selling, planning & buying offline media buying a benefit - e.g. linear TV, OOH, Cinema, radio, etc

Able to demonstrate proficiency and leadership with analysis, reporting & communication, and (ii) technical understanding of paid media platforms.

Proven client service experience and running large scale & international accounts

Be known as a "thought leader" in the industry amongst peers and clients.

Adapt is an award-winning, fast-paced & collaborative agency, we strive to make this a fantastic place to work for everyone:

Fully hybrid  - we have offices across Europe, and our teams can use this space or work remotely

Flexi working  - we believe in being flexible so that your work fits around your lifestyle, rather than the other way around

Training  - dedicated training time in your diary to ensure you're continually learning and developing in the areas interesting to you

Working Abroad  - work from another country for a few weeks a year, all you need is an internet connection!

Socials  - we have legendary Summer & Christmas parties as well as regular social events organized by our wonderful Social Committee

Knowledge Shares  - we arrange a weekly slot for the whole agency to come together and learn something new, from external speakers to sharing a new platform feature internally - these are a highlight

Wellness - we know how important mental health is, our Wellness Team do a fantastic job supporting the agency, raising awareness, and running initiatives to help look after our mental health

- Medical Insurance

- Telemedicine Benefit

- Dental Insurance

- Vision Insurance

- FSA and HSA

- Life and Disability Insurance

- Vacation Time: 15 days per year (increases with years of service)

- Sick Time: 6 days per year

- Paid Holidays: 8 days per year

- Employee Assistance Program

- 401 (k) Retirement Plan

- Paid Maternity Leave

- Paid Adoption Leave

Welocalize carefully considers a wide range of compensation variables including geographic location, job scope and complexity, skill level, experience, or industry-specific knowledge.  Compensation will be mutually agreed upon at offer and may be above the posted range due to compensation variables.