Marketing Specialist

Work Remotely But Must Be Based in the U.S., Chicagoland Preferable - Remote #LI-Remote
Level Ex is seeking a Marketing Specialistto be part of our Marketing team focused on implementing and optimizing top-of-funnel campaigns that resonate with healthcare audiences and B2B clients. Reporting to our Director of Marketing, you'll drive engagement, brand awareness, and user acquisition through paid social media, programmatic advertising, and compelling content creation.
Responsibilities
Paid Social Media Management:

• Develop and execute paid social media strategies across various platforms (e.g., Facebook, Instagram, LinkedIn) to drive user acquisition and increase leads.
• Create, manage, and optimize paid social media campaigns, including ad creative, targeting, and budget allocation.
• Analyze campaign performance metrics and provide insights to enhance and iterate on strategies for improved ROI.

Programmatic Ads:

• Plan, execute, and optimized programmatic advertising campaigns to reach target audiences efficiently.
• Monitor and adjust programmatic ad placements and bidding strategies to maximize campaign performance.
• Collaborate with external agencies or platforms to ensure the success of programmatic ad campaigns.

Content Creation and Writing:

• Generate high-quality, engaging content for various marketing channels, including website, social media, email marketing, and ad copy.
• Produce compelling written content such as blog posts, articles, and press releases, ensuring alignment with the brand's voice and messaging.

Analytics and Reporting:

• Utilize analytics tools to track campaign performance, user engagement, and KPIs.
• Prepare regular reports on the effectiveness of marketing campaigns and recommend improvements based on data-driven insights.
• Stay updated on industry trends and best practices, implementing innovative strategies to stay ahead in the rapidly evolving healthcare and gaming sectors.

Qualifications

• At least 2 years of professional Marketing experience specifically in the healthcare, Pharma, software, or marketing/agency space (required).
• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in managing paid social media campaigns and programmatic advertising within the healthcare industry.
• Mastery of CRM platforms (Hubspot and Braze).
• Exceptional written communication skills with a portfolio demonstrating content creation and copywriting ability.
• Proficiency in analytics tools (e.g., Google Analytics, social media analytics) to derive actionable insights.
• Solid understanding of SEO, SEM, and digital marketing best practices.
• Excellent attention to detail with strong planning and organization skills.
• Ability to multitask, prioritize, and work with multiple deadlines.
• Excellent verbal and written communication skills.

Salary Range

• The salary range for this position is $65,000 to $80,000 annually, based on experience and qualifications.

Benefits & Perks

• Multiple health insurance plans, one with 100% company-paid premiums at all levels.
• 401(k) with a generous company-paid match.
• Family-friendly benefits; 4 weeks of PTO, 2 weeks of company holidays, dental, vision, optional pet insurance, and more!
• In-person and remote-friendly events, i.e., board games tabletop simulator, Jackbox Games, DEI events, game jams, and virtual happy hours.

Interested?
For the fastest consideration please send us your resume along with an optional cover letter. Meet some of our incredible team here, and learn why you'll enjoy our unique company and culture - Video: Why Join Level Ex
About Us
Level Ex is the world's only medical video game studio. We bring together the best minds across healthcare and interactive entertainment to accelerate the adoption of new skills and treatments in medicine. Using the Neuroscience of Play, our mobile games, medical simulation technology, game mechanics, and cloud-gaming platform engage hundreds of thousands of medical professionals and empower the top healthcare companies, societies, and organizations like NASA.
Diversity Statement
Level Ex is the collective sum of all our individual experiences, backgrounds, and influences and we pride ourselves in growing and learning together. We are an Equal Opportunity Employer committed to building an inclusive and diverse environment where everyone's individuality is respected, and everyone has an Identity. Our commitment to inclusion across race, gender, age, religion, identity, and experience drives us forward every day.
No Agency or Recruiter submissions for this or any role we have posted, please do not contact us .
Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job.
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Please be aware of scammers impersonating Level Ex recruiters. All email correspondence regarding jobs with Level Ex will come from a level-ex.com email address. If being contacted by someone with a levelex.works, levelex.careers, or any other email address it is fraudulent - please do not respond.