Description and Requirements
WHY WE LOVE WCG: At WCG, our employees are our most valuable asset and as with all our assets, we invest in them with an eye toward future success. We provide each eligible employee with a comprehensive set of benefits designed to protect their personal and financial health and to help them make the most of their future.
- Comprehensive Benefits package - Health, Dental, Vision, Life Disability, 401k with match, and flexible spending accounts
- Employee Assistance Programs and additional work/life resources
- Referral Bonuses and Tuition Reimbursement
- Paid time off including holidays, vacation, and sick time
- Opportunities for career development with on-the-job training, certification assistance and continuing education reimbursement
GPS Level: P3
JOB SUMMARY:
EDUCATION REQUIREMENTS:
- BS/BA in Marketing or Business-related field required or the equivalent combination of education, skills, and experience to perform the job.
- Minimum of five (5) years’ work experience in a similar role required (e.g., marketing, product management, communications)
- CRO/pharma/biotech experience preferred
- Demonstrated ability to create effective and measurable marketing campaigns
- Demonstrated strong problem solving and analytical skills required
- Demonstrated proficiency with Microsoft Office, Word Press and Adobe Design Suite
- Must be self-motivated, with the ability to manage multiple projects concurrently and achieve measurable results
- Demonstrated writing skills and verbal communication skills, with an ability to adapt communication style to the targeted audience will be required
- Strong interpersonal skills required, such as listening objectively and handling details of a highly confidential and critical nature
- Detail-oriented
- HTML skills and CSS skills preferred
- Knowledge of SEO and Google Analytics required
- Experience creating and editing videos a plus
- Salesforce.com and Marketo experience a plus
- Drives the development and implementation of marketing campaigns that meet business objectives, drive lead generation, and increase brand awareness
- Creates and directs the publication of all marketing material in-line with marketing plans
- Collaborates cross-functionally with business leaders, subject matter experts, and other key stakeholders as appropriate to enable the development of marketing materials
- Assists with the planning and execution of the company’s participation in industry tradeshows and conferences, as well as the planning of company hosted marketing events, such as receptions, meetings, and ad hoc client events
- Maintains brand standards and ensure compliance across all marketing and communications channels.
- Provides leadership in the management, preparation, and execution of Requests for Information (RFIs) and Requests for Proposals (RFPs) to support the company’s robust Sales initiatives
- Maintains weekly, monthly, and quarterly metrics and dashboards, tracking Marketing activities and results
- Compiles a variety of letters, reports, presentations and/or spreadsheets on a myriad of subjects as required by the Marketing and Sales departments
- Supports the development and monitoring of the company’s marketing budget for solutions marketing
- Works closely with in house design team and/or design agencies in preparation for new product launches
- Maintains effective internal communications to ensure that all relevant company functions are kept informed and aligned with marketing objectives
- Analyzes potential strategic partner relationships for company marketing
- Maintain working knowledge of competitive landscape to inform marketing strategy and devise counterstrategies to competitors.
- Other duties as assigned by supervisor. These may, on occasion, be unrelated to the position described here.
TRAVEL REQUIREMENTS: 5% - 10%
Physical and Sensory Requirements:
#LI-REMOTE
WCG is proud to be an equal opportunity employer – Qualified applicants will receive consideration for employment without regard to race, color, national origin or ancestry, religion or creed, sex, sexual orientation, gender identity, age, marital status, disability, genetic information, citizenship, veteran status, reprisal or any other legally recognized basis or status protected by federal, state or local law.