Marketing Manager, Aqua Species - Animal Health

Job Description

The Marketing Manager for Aquaculture will have the opportunity to develop key messaging and content to effectively promote our industry leading Biopharma portfolio. Using mixed media, this post holder will be responsible for delivering a global message that informs farmers our solutions. In addition, they will develop content that aligns with our unified branding architecture and messaging structure to ensure customers understand how our company's Animal Health portfolio of aquaculture solutions enables them to monitor for insights, optimize with precision, and benchmark for performance. The Marketing Manager is part of a broader team that is also responsible for the launch of new solutions, and for producing marketing and communication plans that align with the strategy. Reporting to the Global Aqua Marketing Director for Aquaculture Biopharma, the post holder will be a member of our company's Animal Health Global Aqua Marketing Team.

Open locations: Rahway, NJ;

Job Description:

• Implement marketing activities at a global level.

• Collaborate with regional marketing and communications colleagues to better understand customer needs for improved creation of global materials that are more aligned for local use.

• Manage the Veeva PromoMats review process, inventory of materials, track changes and updates, and communicate with teams on new ads, materials added to the site.

• Identify opportunities for aqua leads and thought leaders to present at key industry events.

• Implement marketing initiatives, set benchmarks for tracking use of materials, leads to website, and present results on a quarterly basis. Revisiting upcoming quarter initiatives with supervisor to modify plans as needed.

• Clearly communicate marketing initiatives so the team is ready to execute.

• Lead relationships with key service providers, agencies, etc. as relating to marketing tasks.

• Participate in, assist with coordination, and support sales team activity at tradeshows, conferences, sales tours, customer visits & workshops.

• Work cross functionally with global marketing team and regions to support marketing efforts or activities.

• Work with Technical Services team to develop content and campaigns for changes to existing technology or new discovered benefits from research studies.

• Collaborate with marketing technology counterpart to stay abreast of their projects, customer insights, and opportunities for improved messaging.

• Maintain content relevant for global Aqua Species website pages. Communicate updates to regions to ensure consistency in messaging across sites.

• Generate ideas to increase engagement, inbound lead marketing from global efforts, opportunities to create Adword campaigns.

• Champion new and innovative ways of working that embrace new technologies and business efficiencies to optimize marketing capabilities and our company's Animal Health Aqua species brand exposure.

• Remain abreast of marketing trends and innovations to maximize innovative brand messaging techniques.

• Create and review promotional material, and comply with all marketing approval processes, and legal, statutory, and corporate requirements.

Education:

• Bachelor's degree in Marketing or related areas of study.

Required:

• 3 years of marketing experience in pharmaceuticals, Animal Health or other relevant field.

• Possess a can-do approach with a genuine desire to work with others in achieving desired outcomes.

• Experience in supporting the building and implementation of marketing/brand initiatives.

• Experience utilizing different communication platforms across multiple channels, including digital and social.

• Ability to conduct market research and identify new positioning opportunities and gain insight as to where the industry is headed.

• Understanding of how to use data to develop and track ROI on marketing campaigns.

• Ability to manage marketing initiatives from concept to implementation in collaboration with other teams.

• Personal resilience and ability to thrive and remain motivated through periods of change.

• A proven track record of building marketing/brand plans and delivering campaigns in a fast-paced environment.

• Computing skills: Microsoft 365 Office Programs

• Ability to travel up to 25%

Preferred:

• 2+ years of aquaculture experience preferred.

• Demonstrated capability to collaborate in cross functional teams.

• Ability to support sales teams in terms of marketing materials and campaigns.

• Basic knowledge and understanding of Fisheries, Conservation or Aquaculture industries.

• Basic skills in Adobe Photoshop, Illustrator and InDesign, experience managing WordPress, as well as social media scheduling platforms.

NOTICEFORINTERNALAPPLICANTS

In accordance with Managers' Policy - Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.

If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.

Employees working in roles that the Company determines require routine collaboration with external stakeholders, such as customer-facing commercial, or research-based roles, will be expected to comply not only with Company policy but also with policies established by such external stakeholders (for example, a requirement to be vaccinated against COVID-19 in order to access a facility or meet with stakeholders). Please understand that, as permitted by applicable law, if you have not been vaccinated against COVID-19 and an essential function of your job is to call on external stakeholders who require vaccination to enter their premises or engage in face-to-face meetings, then your employment may pose an undue burden to business operations, in which case you may not be offered employment, or your employment could be terminated. Please also note that, where permitted by applicable law, the Company reserves the right to require COVID-19 vaccinations for positions, such as in Global Employee Health, where the Company determines in its discretion that the nature of the role presents an increased risk of disease transmission.

Current Employees apply HERE

Current Contingent Workers apply HERE

US and Puerto Rico Residents Only:

Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process.

We are an Equal Opportunity Employer, committed to fostering an inclusive and diverse workplace. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status, or other applicable legally protected characteristics. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit:

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We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another's thinking and approach problems collectively.

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U.S. Hybrid Work Model

Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, generally Tuesday, Wednesday and either Monday or Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence. This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as "remote".

Under New York State, Colorado State, Washington State, and California State law, the Company is required to provide a reasonable estimate of the salary range for this job. Final determinations with respect to salary will take into account a number of factors, which may include, but not be limited to the primary work location and the chosen candidate's relevant skills, experience, and education.

Expected salary range:

$111,400.00 - $175,300.00

Available benefits include bonus eligibility, long term incentive if applicable, health care and other insurance benefits (for employee and family), retirement benefits, paid holidays, vacation, and sick days. A summary of benefits is listed here.

Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Employee Status:

Regular

Relocation:

No relocation

VISA Sponsorship:

No

Travel Requirements:

25%

Flexible Work Arrangements:

Hybrid

Shift:

Not Indicated

Valid Driving License:

No

Hazardous Material(s):

N/A

Job Posting End Date:

07/3/2024

*A job posting is effective until 11:59:59PM on the day BEFOREthe listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Job Posting End Date:07/09/2024

A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Requisition ID:R299127

PDN-9c5e36ce-3dde-4b95-aec1-a32c7874ca12