Marketing Manager

The Marketing Manager, Lawn Pride Corporate Locations, is a key contributor role within the marketing team and the organization. This is a hands-on role, with a significant focus on local marketing programs, and their effectiveness in driving overall sales and customer growth for corporate-owned (non-franchise) Lawn Pride locations. This role will manage the dedicated local performance marketing tactics and strategy for the assigned brand(s).

The ideal candidate will implement recommended plans and oversee the execution of programs for corporate-owned Lawn Pride Corporate Locations. Partner with the Brand Operations Team, ensuring the integrated marketing strategy and marketing best practices align with the brand’s go-to-market strategy and competitive set, to deliver required daily lead volume, top-line revenue targets, and market share growth.

As a part of Neighborly, we connect customers to skilled service professionals who repair, maintain, and enhance homes and businesses. With over 40 years of experience, our teams are changing the home services industry, and together, we bring top-notch services to customers across the globe. Here, you’ll be empowered in your role and each day will be a chance to make a difference in your community. Bring your passion to our team, and let's make an impact together.

Bring your experience and make a difference.

As a Marketing Manager on the Lawn Pride team, a typical day for you will include:

• Extensive background in managing and optimizing PPC/paid search campaigns
• Proven experience building, optimizing, and managing large marketing budgets
• Sense of pride and ownership in your performance and its impact on the company’s success
• Strong track record of delivering results in a high-growth environment, with the ability to interpret, analyze, and present metrics and trends
• Possess excellent diplomatic skills and relationship-building qualities
• Outstanding communication skills (written and verbal) and ability to influence at all levels within the organization
• Ability to think critically and to interpret and apply processes across many different areas
• Tech savvy and enthusiastic learner (keeping ahead of the ever-changing marketing landscape)
• Sense of humor

Other support areas

• Travel up to 15% for in-person company or team functions
• Develop and deliver local marketing content for key meetings
• Perform other projects and duties as assigned

Bring your skills and achieve success (Required qualifications)

• Experience: 7+ years of marketing experience ideally within a franchise service or retail industry, 5+ years’ experience with digital marketing, highly analytical and data-driven
• Education: Four-year college degree in Marketing or related field    

Bring your work ethic and gain stability.

• Competitive Pay:  Range $85k - $105k
• Schedule:  M-F (2 days from home and 3 days in the office) After 6-month training period.
• Location: 7740 Johnson Rd Indianapolis, IN 46250
• Benefits: Bonus Program, Paid time off, Paid holidays, and Full benefits package
• Financial Benefits: 10% Yearly Bonus

Physical Requirements:

The physical demands described here are representative of those that must be met by an Associate to successfully perform the essential functions of this job. The Associate should be able to stand, sit at an office space, see, hear, and understand speech, communicate, lift computer equipment, supplies and materials, use office equipment and computers.  The Associate is exposed to typical office working conditions.  If requested by an applicant or employee, we may provide reasonable accommodation to enable individuals with disabilities to perform the essential job functions.  The above statements are intended to describe the general nature and level of work performed.  They are not intended to be construed as an exhaustive list of all duties required of personnel so classified. We have the exclusive right to alter this job description at any time without notice.

Neighborly® is fully committed to Equal Employment Opportunity and to attracting, retaining, developing, and promoting the most qualified employees without regard to their race, gender, color, religion, sexual orientation, national origin, age, physical or mental disability, citizenship status, veteran status, or any other characteristic prohibited by federal or state law. We provide a work environment free from discrimination and harassment, and where employees are treated with respect and dignity and encouraged to be their authentic self.

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