Marketing Data Analyst

Why Propelled Brands
We are a growing company that offers a collaborative, caring, and progressive work environment. We provide the tools and training needed to be successful. We have fun, but work hard to support each other and our growing number of franchisees. Join us for a career - not a job!
What We Offer
Our robust Total Rewards package includes:

• Competitive Pay
• Insurance - Medical, HRA, FSA, Dental, Vision, Life, Disability
• Retirement Savings - 401k plan with company match up to 6%
• Generous Paid Time Off - Paid parental leave, holidays, paid parental leave, and PTO starting at 3 weeks
• Engagement and Wellness Programs
• And much more!

Learn more about us at: https://propelledbrands.careerplug.com
About the position
This individual will be responsible for analyzing data and uncovering valuable insights to help drive our marketing strategies and business growth. This role is a unique blend of a business analyst and a data detective, with a strong emphasis on data visualization, communication skills, and a keen ability to learn and a curiosity to find insights.
The ideal candidate has:

• Proven experience in a data-driven marketing and business analyst role
• Strong analytical and problem-solving skills, with a keen ability to uncover insights from data
• Exceptional communication and interpersonal skills, with the ability to present complex data in a clear and concise manner
• Demonstrated ability to learn and adapt quickly in a fast-paced environment

Key Responsibilities:

• Analyze and interpret complex data sets to identify trends, patterns, and insights that inform marketing strategies and decision-making
• Work closely with IT and Marketing teams to gather, clean, and analyze data from various sources
• Utilize data and visualization tools such as Looker and BigQuery to present data in a clear and engaging manner
• Communicate findings and insights effectively to all levels of the organization, ensuring that data-driven recommendations are understood and actionable
• Demonstrate a high degree of autonomy, proactively identifying opportunities for improvement and presenting new insights from existing data
• Continuously learn and adapt to new tools, technologies, and industry trends to ensure the company remains competitive and data-driven
• Develop and maintain strong relationships with stakeholders across the organization to promote a culture of data-driven decision-making

Required Education and Experience:

• Bachelor's degree in Marketing, Business, Analytics, a related field, or equivalent experience.
• Minimum of 5 years in designing and producing marketing materials.
• Experience with data visualization tools (Tableau, Looker, or other BI tools)
• Proficient in manipulating and retrieving data from SQL databases.
• Hubspot or Salesforce certifications are a plus

Key Competencies:

• Conscientious, structured, and attentive to detail, with a readiness to undertake investigative work.
• Ability to adapt to fast-changing situations and meet deadlines while working in a fast-paced environment
• Excellent critical thinking skills
• Strong problem-solving skills and the ability to work through tough problems
• Possesses robust interpersonal abilities and is eager to prepare comprehensive reports for stakeholders across various levels.

EEO Statement
Propelled Brands values diversity and inclusion because it brings richness and strength to our business. We envision diversity as encompassing an individuals unique characteristics and experiences, including not only race, gender, ethnicity, age, religion, disability, national origin, and sexual orientation, but also personality, gender expression, military status, mental health, educational and career backgrounds, and other life experiences. We know that supporting and building diversity is the right thing to do for our employees, our franchisees, our franchisees teams, and our stakeholders.

Flexible work from home options available.