- Partner with assigned Sales reps to develop annual Market Development plans (e.g. prospecting events, campaigns, etc.) and manage pre-sales marketing needs in assigned regions.
- Communicate with Content and Events team to implement productive events and compliance approval of external facing collateral.
- Collaborate with Brand and Content to develop Market Development collateral that maximizes referral generation and delivers a good understanding of our value proposition (e.g. one-pagers, emails, landing pages, presentations, etc.)
- Collaborate with external partners, and Partner Programs teams to generate growth and referrals to Wealth Enhancement Group.
- Responsible for following regional budget for referral generating activities.
- Send Marketing email communications to external partners (written by the Communications Specialist)
- Foster a strong working connection with sales reps in assigned regions.
- Build strong positive working relationships with internal partners.
- Build rapport with regional network of external partner contacts.
- Plan and lead regional growth meetings within assigned regions.
- Provide proactive service to external partner contacts to support marketing events.
- Proficient knowledge of Wealth Enhancement’s planning services.
- Proficient knowledge of Wealth Enhancement’s suite of sales & marketing collateral.
- Maintain strong knowledge of program-specific systems and rules of engagement.
- Work with broader team to provide data management and systems support to sales reps in assigned regions.
- Contribute to support team inbox responses.
- Meeting and schedule coordination for program management meetings & new hires.
- Occasionally assist with planning broader team in-person gatherings.
- 4-year degree in Business, Marketing, or Communications preferred
- 4-5 years of Relationship Management, Market Development, or Marketing experience
- Proven success in event planning
- Exceptional customer service and relationship management traits
- Experience effectively managing multiple projects
- Well organized, excellent attention to detail including proofreading
- Strong verbal and written communication skills
- Proficiency with MS Office programs (Excel, Word and PowerPoint)
- Some experience using Salesforce or a similar CRM
- Willingness to learn about - and work compliantly within - the financial services industry
- Must be in good compliance standing with all rules, regulations and policies
- Training and professional development
- Medical and dental coverage
- 401k – with match and profit sharing
- Health care spending and savings accounts
- Dependent care spending account
- Vision coverage
- Wellness programs and resources
- Life insurance – employer paid
- Short-term and long-term disability – employer paid
- Paid Time Off
- 10 paid holidays each year
- Paid parental leave
- Tuition reimbursement
Information provided on this application will be kept confidential and only be shared with those involved in the selection process.
Equal Opportunity Employer, including disabled and veterans. This organization participates in E-Verify.