Head of Marketing

Company Description

SCAYLE is the B2B division of ABOUT YOU Holding SE, a leading German e-commerce fashion company. SCAYLE is one of the fastest growing enterprise commerce platforms in the world. With a unified backend, SCAYLE empowers B2C brands and retailers to create superior customer experiences. SCAYLE combines a rich, integrated feature set with a smooth, intuitive user interface that allows business users to configure complex operations without writing a single line of code. Yet its modern, headless architecture is extensible via API, giving developers the freedom to code what matters.

As Head of Marketing Americas (m/f/d), you'll spearhead our B2B marketing across channels to expand into new markets, boost brand recognition, and shape SCAYLE's presence in the region. Your role is pivotal in executing our go-to-market strategy and fostering team unity.

Job Description

• Develop and align regional marketing strategy with global objectives

• Oversee coordination of campaigns across all channels

• Build and lead local marketing team in collaboration with existing European teams

• Plan and execute multi-channel campaigns tailored to regional dynamics

• Utilize ABM strategies and digital platforms effectively

• Identify and capitalize on new market opportunities through events

• Represent SCAYLE at industry events, fostering partnerships

Qualifications

• Bachelor’s degree in marketing, general business, or a related discipline

• At least 4-6 years’ experience in digital marketing, campaign planning, and ABM; Enterprise SaaS experience is a big plus 

• Hands-on approach with proven project management skills

• Strong organizational and multitasking abilities

• Ability to thrive independently in a fast-paced, growth-oriented environment

Additional Information

Benefits

• Employee discounts

• Goodie box after start

• Access to AY Academy (our internal learning platform)

• Language courses

• Monitor, mouse, keyboard etc. for your Home Office

• Regular feedback rounds 

• International work environment

• Flat hierarchies, open communication, young and dynamic atmosphere

Because of our strong growth you will have the possibility to take over responsibilities quickly and shape the future of ecommerce with us. Our team consists of people from different areas of expertise – we are driven and united by our passion. We motivate and support each other, we share our know-how and we are open towards different opinions and new ideas.