Freelance Creative Director

ROLE DESCRIPTION

We are looking for a talented and motivated freelance Creative Director to provide creative leadership support for our team. The work will primarily focus on one client, that offers an experiential and immersive experience for visitors in the NYC area. Assignments will also include support on new business pitches. We are looking for candidates with a strong background in graphic design.

The right Freelance Creative Director will bring a mix of marketing expertise and business acumen to the position. We’re looking for an experienced team leader, someone that can inspire others and take our creative efforts to a new level as our agency grows. The ideal candidate will have a natural eye for design and a drive to inspire dynamic campaigns. The role’s primary focus will be to oversee the creation of engaging organic and paid content for digital media to help achieve client objectives.

This is a part time freelance opportunity (approximately 20-40 hours per month). This position is based in NYC and requires working from the NYC office at times.

RESPONSIBILITIES

Creative Execution:

• Inspire team to take creative efforts to the next level and develop dynamic ideas that connect with digital media users.
• Develop and deliver thought leadership and creative solutions (be scrappy when needed)
• Execute award winning creative work 
• Conduct brainstorming sessions with creative and strategy team members to develop innovative and actionable creative initiatives that capitalize on digital media platform updates and pop culture trends
• Produce original concepts and designs, oversee the creation of social content as well as other creative work such as OOH designs to meet clients’ strategic objectives & brand standards
• Develop and direct creative work of the highest caliber to drive performance for clients
• Work efficiently with the creative team to meet all deadlines
• Stay up-to-date on existing social channels and digital marketing advancements to pitch timely opportunities to clients 
• QA assigned work before client / account team reviews it

Client Services/ New Business:

• Lead creative conversations with assigned clients to sell in ideas
• Grow existing accounts and develop solid client relationships
• Facilitate branding and voice workshops for clients
• Manage the creative stage of the proposal process by inspiring the team to generate exciting campaign ideas to help Socialfly stand out 
• Provide high-quality proposal templates to the new business team in a timely manner 
• Participate in the new business pitch when needed to sell in creative ideas

REQUIREMENTS

• 12+ years of experience in a creative leadership role (familiarity with creating social media/viral assets is required)
• Proven leadership skills with experience building and guiding large creative teams (6+).
• Must have excellent presentation and communication abilities 
• Entrepreneurial mindset and the ability to multitask, set priorities, and take initiative

• MUST be a strong, self-starter adept at independent problem-solving
• MUST have a can-do and positive attitude 
• MUST have previous experience working in a fast-paced environment, startup or agency
• Experienced at using social media to solve business challenges
• Strong understanding of marketing strategies and analytics

• The ability to work quickly, efficiently, and accurately within all required aspects of the Adobe Creative Suite (Photoshop, InDesign, Illustrator). Experience working with presentation software such as Google Slides, Keynote and PowerPoint is a plus!
• Strong understanding of branding and social media design
• Strong understanding of production and performance driven creative
• Experience using motion in design work
• Detail oriented
• Strong ability to prioritize work and resources across engagements based on short and long-term needs.
• Experience creating digital assets for paid media campaigns that drive results.
• Bachelor's degree or equivalent experience in a related field

ADDITIONAL SKILLS

• Project Estimation & Resource Allocation
• Strong desire to deliver the best results possible for clients
• Proactive problem solver
• Adaptive and able to remain calm under pressure
• Design and animation experience
• Photography/Videography experience
• Video editing

COMPENSATION

The hourly rate for this role is $100-$125 per hour and will be commensurate with experience. Project rates will also be considered.

Powered by JazzHR

pViAUvD3E6