Director Of Marketing And Public Relations

About Culver-Stockton College: Culver-Stockton College is a dynamic and student-centered institution located in the heart of the Midwest. With a commitment to providing a transformative educational experience, we prepare our students for success both in their careers and as responsible citizens in a global society.

Position Description: The Director of Marketing and Public Relations plays a pivotal role in advancing Culver-Stockton College’s visibility and enhancing its reputation. This position provides day-to-day management of the college’s Marketing and Public Relations activities. The Director will provide collaboration and support to administration, faculty, staff and students in the development and execution of external and internal relations (dissemination to the public through digital, TV and print media) and marketing initiatives.

Responsibilities:

• Work closely with the Vice President for Enrollment Management to execute Marketing and media strategies for Culver-Stockton College
• Develop and execute effective communication and marketing plans.
• Responsible for organizing and reporting on the office budget, managing invoices and ordering supplies for the office as necessary.
• Draft content and manage external communications (e.g. press releases, newsletter) for mass media and website.
• Responsible for project prioritization and delegation for the Marketing and media relations team
• Supervises, coordinates, and purchases all college printing and assists with review of layout, design, content, etc.
• Supervises the writing and editing for Culver-Stockton College marketing materials, news releases, magazines and the College website and any other online content.
• Maintain equipment inventory and evaluate the need for new equipment.
• Will provide guidance to the marketing team and cross-functional partners in using written and design best practices.
• Provides oversight and direction to the coordination of external media personnel on campus, including interviews by the external media.
• Manage and develop relationships with media and handle requests for interviews, statements etc., prep faculty for interviews, proactively cultivating opportunities for faculty expertise to be highlighted.
• Foster relationships with internal and external key constituents
• Develop creative marketing materials and draft copy for promoting events and initiatives and soliciting donors.
• Assist in communication of strategies or messages from senior leadership.
• Protects the college’s graphic standards, including the use of the college logo.
• Must maintain positive, cooperative, and professional relationships with team members internally and externally.

Education and Experience:

• A Bachelor’s Degree in marketing, Public Relations, communications, or related field.
• Minimum of three years of Marketing/communications experience.
• Experience in management and leading a team as well as managing projects to achieve goals, objectives, and deadlines.
• Must have strong writing skills and have experience in copywriting and editing. (Professional writing as demonstrated by a portfolio of writing samples.
• Experience in web design and content production as well as experience in creation of print and online.
• Must have working knowledge of office applications such as InDesign and CANVA; photo and video-editing software, and Google Workspace (Gmail, calendar, docs, etc.)
• Must have outstanding organizational and planning skills.
• Must possess an understanding and enthusiasm for the mission and vision of Culver-Stockton College.

What We Offer:

• Competitive salary and benefits package including medical, dental, vision, life insurance, retirement matching, tuition remission/exchange and much more.
• A supportive and collaborative work environment.

How to Apply:

Interested candidates should submit the following application materials to Culver-Stockton College, Human Resources, One College Hill, Canton, MO 63435. Electronic submissions are highly encouraged!

• A cover letter addressing qualifications and interest in the position.
• A current résumé.
• Contact information for three professional references.

Culver-Stockton College is an equal opportunity employer and welcomes candidates from all backgrounds to apply. We are committed to creating a diverse and inclusive workplace.

Join us at Culver-Stockton College and make a difference in the lives of our students while advancing your Marketing and Public Relations career!

Job Type: Full-time

Pay: From $50,000.00 per year

Benefits:

• Dental insurance
• Flexible schedule
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Professional development assistance
• Retirement plan
• Tuition reimbursement
• Vision insurance

Schedule:

• 8 hour shift

Work Location: In person