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Form of workJob Description
About Dialpad
Work Beautifully
Dialpad is the leading Ai-Powered Customer Intelligence Platform that is transforming how the world works together. Based on 4 billion minutes of analyzed voice and meetings data and growing, we have designed one, beautiful workspace that seamlessly combines the most advanced Ai Contact Center, Ai Sales, Ai Voice, and Ai Meetings with Ai Messaging. More than 30,000 innovative brands and millions of people use Dialpad to unlock productivity, collaboration, and customer satisfaction with real-time Ai insights. With initial funding and leadership from Google and leading venture capitalists such as ICONIQ and Andreessen Horowitz, Dialpad has over $200M in ARR and is one of the fastest growing Ai companies in the world.
Your role
The Head of Growth Content is a key leader in Dialpad's marketing organization, driving organic growth through epic storytelling and content creation that educates and inspires the future of our industry. The leader will manage a team that develops content, customer stories, infographics, digital video content, and other editorial assets. Our ideal candidate is both creatively motivated and operationally skilled and has a track record of delivering on revenue and user growth goals, and as a passionate people leader, is committed to developing a high-performing team of editors, content creators, and SEO experts alike.
You'll craft compelling narratives about Dialpad's products and programs, and their impact on small businesses, upmarket industries and tailor them to specific audiences and channels. Collaborating with cross-functional teams, external partners, and creative agencies all around the world, you will identify opportunities to source, create, and share content that supports founders and our brand.
You are a master at story-telling structures, content mediums, and styles that have evolved dramatically in the past 5-10 years, and have figured out new ways to combine editorial, interactive content, and video and visual mediums in new ways to deliver engaging stories.
What you'll do
- Define and execute our content strategy to cover all aspects of the customer journey from awareness to post-purchase for SMB and upmarket audiences
- Scale our content studio and production capability, develop raw talent. We have amazing writers, designers – and we need to continue to create compelling opportunities for the team to grow and develop.
- Partner with the demand gen team to ensure our content distribution strategy is tied to pipe, revenue generation, and outcomes.
- Provide strategic direction and editorial guidance for content and messaging in external communication channels, including web, blog, social, video and email marketing.
- Collaborates across functions and teams to develop and deliver an effective content marketing strategy and editorial plan aligned with short-term and long-term marketing targets.
- The right candidate will play a critical role in the next phase of Dialpad's global growth by establishing the company as a content destination.
- Develop an understanding of our audience segments to tailor content strategies accordingly.
- Integrate content programs with brand campaigns to drive demand.
- Lead and manage a team to develop new, engaging content across all mediums, ensuring that messaging is valued, relevant, concise, visually compelling, and channel-friendly.
- Develop a functional content calendar that spans our core industries and lines of business.
- Develop standards, systems, and best practices (human and technological) for content creation, distribution, and maintenance.
- Manage editorial governance so that content is consistent with our brand voice, style, and tone.
Leverage customer & market data to develop content themes and execute the plan to develop assets that educate our customers and lead to critical behavioral metrics.
Skills you'll bring
- 10+ years of content marketing experience, with particular experience in leading content strategy, editorial, and production teams for a top tier B2B or B2C company
- Bachelor's degree in English, Journalism, Public Relations or related communications field. MBA in marketing a bonus.
- Track record of delivering on organic growth goals (revenue, user growth)
- Cross-functional leadership to influence without authority and take a vision from strategy to execution
- Confidence in communication and presentation to all levels of the organization, up to C-team
- Start-up mentality with the expertise of seasoned media executives.
- Audience development and subscription strategies.
- Skilled at long-form content creation and real-time (live) content creation and distribution tactics.
- Passion for emerging media trends and technology.
- Deep understanding of digital and social media metrics.
- Actively coach, mentor, and manage the team.
Dialpad benefits and perks
Equity, balance, and belonging
At Dialpad, we strive to ensure that Dialers are free to bring their full selves to work each day, and champion the intersectionality that exists between gender identity, ethnicity, age, disability status, and the many other aspects of our greater humanity.
Culture
We've been named a Top Workplace seven times, and a big part of this is because of our collaborative culture that elevates our teammates, celebrates wins, and brings together passion and talent.
Compensation and equity
Teamwork makes the dream work, and Dialpad offers competitive salaries in addition to stock options because each and every Dialer participates in our success.
Benefits, time-off, and wellness
An apple a day keeps the doctor away—and it doesn't hurt that we offer flexible time off and great options for medical, dental, and vision plans for all employees. Along with that, employees also receive a monthly stipend to help cover your cell phone bill, home internet bill, home office equipment, gym membership costs, a variety of wellness events, and more!
Continuing education
Dialpad offers a yearly stipend for continued learning and education expenses.
For exceptional talent based in California the target base salary range for this position is posted below. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the target range for new hire salaries for the position. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits.
Don't meet every single requirement? Studies have shown that women and marginalized groups are less likely to apply to jobs unless they meet every single qualification. At Dialpad we are dedicated to building an inclusive and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
Dialpad is an equal-opportunity employer. We are dedicated to creating a community of inclusion and an environment free from discrimination or harassment.
