Why You'll Never Want to Leave
Our People First philosophy means creating a culture where people like you can thrive, do meaningful work,and - we hope - stick aroundfor a while. In an industry known for high turnover, people at RPA seem to recognize the value of an environment that truly wants to support our Associates' lives and career growth.
Who You'll Be Collaborating With
Every day, you'll be teaming up with a diverse, enthusiastic, multi-disciplinary team of professionals with a smart sense of humor and a strong desire to grow and develop.
Job Summary
RPA is seeking a Digital Media Planner to join the Honda & Acura team. The Digital Media Planner will co-manage two Assistant Media Planners. The ideal candidate requires Digital Media experience and a solid understanding of the digital landscape. The ideal candidate will have worked across display, video, mobile, programmatic, social media, and content programs. Experience with standard digital planning and buying tools such as Campaign Manager, Prisma, and Comscore are a must. Occasional long hours and weekends may be required.
What You'll Be Working On
- Campaign execution, optimizations, and reporting
- Researching and developing media recommendations
- Stewarding and reconciling client budget
- Training and supervising the Assistant Media Planner
- Internal meetings to establish procedures, review new media, and receive input from account groups
- External meetings with clients to review media recommendations and campaign reporting
How You'll Excel In Your Role
- Digital media planning and buying background in automotive, entertainment, or consumer packaged goods industry preferred
- Previous experience planning/managing digital campaigns and knowledge of digital planning resources such as Campaign Manager, comScore and Prisma/MediaOcean
- Possess a sound understanding of and ability to teach general media concepts
- Both national and local market planning experience is desired
- Excellent organizational, math and communication skills (MS Excel and PowerPoint proficiency mandatory)
- Be detail-oriented, conscientious, and strategic with your thinking
- Demonstrated ability to own a project from beginning to end while maintaining a high quality of work
- Ability to manage numerous assignments and prioritize as well as collaborate with multiple teams
- The ability to present in both formal and informal situations
- Knowledge of either Telmar or IMS, experience with syndicated research tools (Nielsen, Kantar, Scarborough, comScore etc.)
- Experience with digital 3rd party verification tools is preferred (DoubleVerify, IAS etc.)
This is an exempt position and is not eligible for overtime compensation.
The semi-monthly salary range for this position is $2,708.33 - $3,125.00, with an annualized equivalent of $65,000 - $75,000.
As an Equal Opportunity Employer, at RPA we hire without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, veteran status, disability or any other classification protected by Federal, state, or local law.