Digital Marketer

Job Overview:
We are seeking a talented and experienced Digital Marketer to join our dynamic marketing team. The ideal candidate will have a passion for digital technologies and an innovative mindset to drive online marketing strategies and campaigns. As a Digital Marketer, you will be responsible for developing, implementing, and managing marketing campaigns that promote our company and its products or services across various digital channels.

Responsibilities:

Plan and execute digital marketing strategies, including SEO/SEM, email marketing, social media, and display advertising campaigns

Evaluate and optimize marketing campaigns to improve digital presence and generate leads

Measure and report on the performance of digital marketing efforts using Google Analytics, web analytics tools, and other relevant platforms

Collaborate with internal teams to create landing pages and optimize user experience

Brainstorm new and creative growth strategies

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints

Stay up-to-date with digital marketing trends and potential new channels and strategies to keep the company ahead

Work with the marketing team to develop engaging online content, including videos, blog posts, and social media posts

Requirements:

Proven working experience in digital marketing

Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns

Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

Working knowledge of ad serving tools

Experience in setting up and optimizing Google Adwords campaigns

Strong analytical skills and data-driven thinking

Up-to-date with the latest trends and best practices in online marketing and measurement

Job Type: Full-time

Pay: $4,500.00 - $5,500.00 per month

Benefits:

• Employee assistance program
• Flexible schedule
• Health insurance
• Paid time off
• Professional development assistance
• Relocation assistance

Schedule:

• 8 hour shift
• Day shift

Ability to Relocate:

• Skillman, NJ 08558: Relocate before starting work (Required)

Work Location: In person