Digital Content Marketer

Full-time or Part-time; Contract or employee - USA or nearshore (Canada or Central/South America)

Promet Source is seeking an experienced Digital Content Marketerto join our team remotely. The Digital Content Marketer will assist with programs and campaigns supporting business objectives. In this position, the Digital Content Marketer will coordinate field marketing, event, and marketing channel deadlines, maintain knowledge of event and field marketing trends, and implement best practices.

Reports to the Director of Marketing of Promet Source US office.

Responsibilities:

Assist in the coordination and execution of marketing campaigns including events, webinars, tradeshows, and targeted outreach programs. Working alongside the content team you will ensure these activities along with third-party profiles and review platforms are optimized to support sales and marketing initiatives for demand and lead generation.

• Coordination of industry-specific events including but not limited to, trade shows, conferences, summits, community camps, webinars, and other marketing activity organizations to enhance brand visibility and demand generation..
• Track and coordinate pre-and post-event logistical deadlines including display deliveries, content requests for sessions, presentation materials submissions, etc.
• Develop post-event reporting and assist with list segmentation for nurture.
• Collaborate with the content team to create compelling organizational profiles and expand active review platforms.

• Monitor event and profile performance metrics, including traffic, engagement, and conversion rates, using analytics tools to track progress and identify opportunities for optimization and improvement.
• Collaborate with cross-functional teams, including creative, subject matter experts, and sales, to produce engaging content for various marketing channels.

• Perform other related duties as assigned.

About You and Your Skills:

• Bachelor's degree in Marketing, Business, or a related field.
• 2+ years of proven experience in B2B marketing (including internship experience) preferably in a field marketing role.
• Excellent communication, presentation, and interpersonal skills.
• Ability to work independently and collaboratively in a fast-paced environment.
• Experience using marketing automation tools and CRM systems (preferably Salesforce and Hubspot).
• Basic understanding of SEO principles and best practices.
• Familiarity with analytics tools such as Google Analytics or similar platforms.
• Excellent time and organizational management abilities.
• Collaborative team player with creative problem-solving skills.
• Comfort learning and mastering new technologies and strategies.
• If you are a marketer with a proactive attitude, and willingness to learn and adapt to new technologies who enjoys wearing multiple hats, digging in to crush goals, and working in a high-growth environment, we want to hear from you.

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