Job Description
WORKWEEK: 9:00 a.m. to 5:00 p.m. (35 hours/week). May be required to work evenings and weekends as needed.
SALARY EXPECTATION: $52,000 – $57,000 / year
The JCFPL is seeking a bright, dynamic, outgoing and collaborative individual to coordinate and execute high-quality and engaging visual communications to share the story of the Jersey City Free Public Library with the city of Jersey City.
With the oversight of the Communications & Marketing Manager, the Digital & Visual Media Coordinator will coordinate, produce, and distribute the Library’s visual communications across a range of digital platforms, including social media.
* Please note, this vacancy announcement is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required for the employee for this job. The essential functions or duties listed below are intended only as an illustration of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if work is similar, related, or a logical assignment to the position.
SPECIFIC JOB DUTIES:
- Coordinate, produce, and distribute visual communications to acquaint the general public and Library stakeholders with the functions, programs, regulations, policies and procedures of the Library system, and drive usage of its collections, programs, resources, and facilities.
- Work closely with other members of the Communications & Marketing Department to coordinate the production of high-quality, relevant, brand-aligned informational, promotional, and directional materials.
- Draft and edit graphics for visual materials such as flyers, social media, webpages, signs, posters, charts, pamphlets, and other visual materials.
- Shoot and edit photography and video content.
- Advise on, coordinate, and participate in the creation of Library visual displays.
- Assist with training and supporting staff in the development of visual materials.
- With the oversight of the Communications & Marketing Manager, set clearly defined, measurable goals for progress in Digital and Visual Media that align with and support the Library’s organizational priorities and identified areas of impact.
- Collaborate with cross-functional departments, including Administration, Development, Programming, and Special Collections.
- Research seasonal trends and direction while ensuring designs are consistent with best practices and JCFPL brand image.
- Identify and build new and/or improved processes to sustain achievements and support future progress towards identified goals, particularly in the context of Digital and Visual Media.
CORE COMPETENCIES: The person in this role possesses:
- Knowledge of web-based livestreaming and meeting tools.
- Photography and videography skills.
- Editing software, including Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Affects, Premiere Pro), iMovie, and Canva.
- Expertise in storytelling across a wide range of Library-owned and third-party content delivery platforms, including websites, print materials, and various advertisement platforms.
- Knowledge of the conventions and the form and style required for Digital and Visual material.
- Ability to review and edit Digital and Visual material.
- Understanding of and adherence to brand guidelines and style guides.
- Willingness and ability to improve and learn new skills in area of responsibility.
- Knowledge of and ability to apply the principles, practices, and methods of outcome-oriented goal setting.
- One year of experience in work involving the collection, analysis, and dissemination of information in the field of news media and/or public relations, publicity, and/or advertising.
- High School Diploma or GED; College Degree is a plus.
PREFERRED SKILLS AND EXPERIENCE:
- Basic experience or greater with Microsoft Office 365.
- Knowledge of Jersey City’s population, geography, and/or local government.
- Facility in a non-English language spoken in Jersey City (such as Spanish, Hindi, Arabic, Gujarati, Tagalog, etc).
- Current resume or CV.
- Samples of your work on a digital platform (link to online portfolio, or a 1-page pdf).
This vacancy is associated with a New Jersey Civil Service job title. The New Jersey Civil Service Commission requires all incumbents to possess and be prepared to verify the minimum experience and skills required for the associated Civil Service job title.
This position is subject to residency requirements as set forth in the New Jersey First Act and not available for work visa sponsorship.
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