Address
Form of work
Salary- Campaign Development and Implementation:
- Develop, set up, and implement paid media campaigns on various platforms, including Google Ads, Apple Search Ads, social media, and other Digital Advertising platforms.
- Ensure strategic placement of ads to reach a highly qualified audience actively seeking our product.
- Targeting Strategy:
- Define targeting parameters, including demographics, geographic locations, and device preferences.
- Regularly update, segment, and optimize targeting parameters based on performance and evolving business needs.
- Ad Creative Development:
- Create compelling and effective ad creatives (visuals and copy) aligned with the brand.
- Utilize research, market trends, and competitor analysis to inform creative decisions that resonate with the target audience.
- Budget Allocation:
- Allocate advertising budget across channels to support company user acquisition and engagement goals.
- Monitor budget utilization and adjust allocations based on campaign performance and priorities.
- Campaign Monitoring and Analysis:
- Monitor and analyze the performance of paid campaigns, including key metrics related to impressions, clicks, conversions, and ROI.
- Provide regular reports on progress towards meeting objectives and identify areas for improvement.
- Optimization and Testing:
- Implement ongoing optimizations based on A/B testing and data analysis.
- Adjust targeting, bidding strategies, and creative elements to enhance campaign performance and achieve better results.
Job Types: Contract, Temporary
Pay: $30.00 - $50.00 per hour
Expected hours: 5 – 10 per week
Ability to Relocate:
- California: Relocate before starting work (Required)
Work Location: Remote
