Deputy Editor, Rankings Content

Why Hearst Autos?

Hearst Autos is a division of Hearst Magazines and brings together engaging content, unrivaled data and insights, innovative consumer products, and comprehensive marketing solutions to serve automotive manufacturers, dealers, enthusiasts and buyers. By combining the entire portfolio of Hearst brands, including Car and Driver, Road & Track, Autoweek, and Bring a Trailer, with the extended reach of In-Market partners, Hearst Autos reaches 163 million people every month as the nation’s largest automotive media company.

As a division of Hearst Magazines, we offer the best of both worlds: a nimble, fast-paced entrepreneurial environment coupled with the stability, career development opportunities, and perks of an established company. We have offices in the Bay Area, Michigan and NYC.

Your Impact:

The Rankings Deputy Editor for Rankings Content will produce rankings (aka “Best of”) content across all brands at Hearst Autos ( Car and Driver, Road & Track and Autoweek ). This is a consolidated cross-brand role but reporting to Car and Driver’s buyer’s guide team and contributing an expected 20 percent of their time to buyer’s guide needs. Growing demand from in-market shopper makes the work created by this role critical, and Hearst Autos requires an editor with deep industry and product knowledge who can drive best practices and insights across our three brands, someone with the SEO and digital know-how to maximize exposure and revenue. Simply put, we need an adaptable and high-performance person to produce and oversee this type of content.

This position will work closely with the audience team for keyword and SEO insights. It will work closely with freelancers, other Digital Directors, editors, and staffers to tailor Rankings content to each brand’s needs and to continually update the ever-shifting leaderboards of each vehicle segment. This role must also have deep industry/PR relationships, excellent communication skills, and product knowledge to keep current and on top of new product launches and details.

Please note: For consideration, resumes must be submitted in PDF format with a cover letter, salary requirements, and a link to a portfolio or samples of work.

Responsibilities:

• Plan, direct, and write Rankings content for all three Hearst Autos O&O sites
• Manage a database of “Best of” lists and update on a continual basis
• Gather insights on new models and where they fit into each segment
• Develop new Rankings content concepts
• Tailor content to each brand
• Ensure quality control for each Rankings list
• Remain at the leading edge of SEO insights
• Drive SEO/structural/user-interface best practices across all three titles
• Work with writers and editors at each brand to produce additional Rankings content
• Work with the e-commerce team to develop “Best of” product round-ups
• Contribute to Car and Driver’s buyer’s guide and other writing opportunities at C/D in all mediums.

Qualifications:

• Stakeholder relationship management – (internal / external)
• Deep automotive knowledge and perspective
• At least six years of experience in automotive media
• Audience understanding and engagement
• Trends insights
• Strategic Thinking
• Project Management
• Influencing
• Adaptability
• Creativity

The base salary for this role is between $83,000 and $100,000. The actual base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future .

This is a position covered under the Writers Guild of America, East, Collective Bargaining Agreement.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.