Description
This role is categorized as hybrid. This means the successful candidate is expected to report to GM - Cadillac Tower three times per week, at minimum.
The Customer Lifecycle Management (CLM) Assistant Manager is dedicated to supporting the Customer Lifecycle Management team as well as Chevrolet’s Sales, Service, and Marketing teams. The CLM Assistant Manager for is responsible for supporting the development and delivery of the Customer Lifecycle Management strategy for Chevrolet.
You are dedicated to supporting the Customer Lifecycle Management team as well as Chevrolet’s Sales, Service, and Marketing teams. The CLM Assistant Manager for is responsible for supporting the development and delivery of the Customer Lifecycle Management strategy for Chevrolet.
Major Duties and Responsibilities:
- Act as CLM liaison dedicated to the Chevrolet’s Sales, Service and Marketing teams
- Support activities that impact the Chevrolet CLM strategy partnering with various groups across Chevrolet
- CRM/Social/Digital
- Sales / Advertising and Marketing
- Product/Quality/Warranty
EV Growth Initiatives
- Support planning and specific CLM initiatives across multiple teams.
- Present insights, strategy recommendation, and program results to ChevroletEnsure that all content is available at the right time and in the right format.
- Deeply understand analytics and insights to identify opportunities and solve identified challenges.
- Work closely with the Insights and Reporting team to develop measurement plans for individual programs to track progress
Collaborate with multiple teams to build a Customer Lifecycle plan for Chevrolet
- Support Specific needs related to strategy
- Assist in presenting strategy to Chevrolet and solicit their feedback
- Help document, interpret and direct feedback to the Strategy team
- Recommend testing opportunities
Provide knowledge and experience to Chevrolet
- Help direct development of insights from available Chevrolet owner data
- Share best practices
Help support integration between all internal and external stakeholders
- My Rewards Team
- CSSR Program Team
- Customer Care & Aftersales Team
- OnStar
- GM Card
- EV Grow
Additional Description
Skills and Abilities:
- Experience working in a cross-functional team with multiple agency partners
- High level of analytical ability where problems are very unusual and extremely difficult.
- Highly developed oral and written communications skills.
- High level of interpersonal skills to work effectively with others, motivates employees, and elicits work output.
- Ability to organize and plan effectively.
- Strategic thinking and execution
- Extensive marketing experience
- Preferred strong digital experience and CRM knowledge
Education and/or Training:
- Bachelor's degree required
GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE .
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Diversity Information
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