AddressWe are seeking a creative and talented Copywriter to join our marketing team and contribute through engaging and persuasive product descriptions, brand messaging, and marketing content. The ideal candidate will have a passion for storytelling, a strong command of written communication, and the ability to create compelling copy that drives customer engagement and sales.
Position: Full-Time
Essential Functions:
- Writes clear, concise, and compelling product descriptions that highlight the features, benefits, and uniqueness of our products.
- Crafts persuasive and impactful copy for e-commerce listings, including titles, bullet points, and detailed product descriptions.
- Collaborates closely with cross-functional teams to develop creative and compelling copy for digital campaigns, email marketing, social media posts, and advertisements.
- Maintains consistent brand messaging and tone across all written content to ensure a cohesive customer experience.
- Conducts thorough research to understand target audiences, product specifications, and industry trends to communicate product benefits effectively.
- Brainstorms and develops innovative ideas for marketing campaigns and promotions that resonate with our customer base.
- Optimizes copy for search engine optimization (SEO) to enhance product visibility and search rankings.
- Edits and proofreads copy to ensure accuracy, grammatical correctness, and adherence to brand guidelines.
- Stays up to date with e-commerce and digital marketing trends to continuously improve the effectiveness of written content.
- Collaborates with cross-functional teams, including graphic designers and product managers, to ensure that copy aligns with visual elements and product positioning.
- Participates in brainstorming sessions and contributes creative ideas to enhance the overall content strategy.
- Assists in developing and refining the brand's voice and messaging guidelines.
- Manage foreign language translation of copy through third-party vendors.
Requirements
- Proven experience as a Copywriter, Content Writer, or a similar role.
- Exceptional writing, editing, and proofreading skills, with a keen eye for detail. Portfolio showcasing a variety of copy, including product descriptions, marketing campaigns, and digital content.
- Understanding of e-commerce best practices, customer behavior, and online shopping trends.
- Familiarity with SEO principles and the ability to incorporate keywords naturally into copy.
- Creative thinking and the ability to translate product features into customer-focused benefits.
- Proficiency in adapting writing style and tone to fit different products and target audiences.
- Strong time management skills and the ability to meet deadlines in a fast-paced environment.
- Experience working with digital marketing tools and platforms is a plus.
- Knowledge of basic HTML and content management systems is a bonus.
- Experience in lifestyle, outdoors, and/or cooking industries (Preferred not required).
North Atlantic Imports, LLC is an equal opportunity employer. We consider applications for all positions without regard to race, color, religions, gender, gender identity, sexual orientation, national origin, age, veteran’s status or status as a qualified individual with a disability.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, activities, and reporting may change at any time with or without notice.
