Content Creator (Freelance)

POSITION SUMMARY: This role will focus on all social media outlets with a focus on Instagram and tik tok.

KEY RESPONSIBILITIES:

• Collaborating and communicating directly with the Founder/Creative Director, Creative Team and Marketing Team to develop, produce and execute social video shoots to support the social channels
• Shoot and edit video content under leadership of Creative Director
• This content includes, but is not limited to social posts, ideating, videos, animated gifs, long format videos and all other social media creative
• Sound editing for original audio for social media
• Keep up with latest fashion trends and video editing techniques Work in collaboration with Alice + Olivia senior leadership and Marketing Tearn in executing a social media strategy to engage with followers and grow our digital community.
• Remain up-to-date on current and emerging social, lifestyle and fashion trends; continually provide research results to facilitate the identification of engagement opportunities and innovations
• Maintain a thorough knowledge of trends and developments and best practices in platforms, and technology (video editing and audio)
• Ideate, create and execute fresh social media content in our brand voice that aligns with creative direction and supports the brand vision
• Generate and present ideas that push boundaries; discuss with the team, adapting when necessary to move the idea to the next level, along with taking ownership of moving the process from concept to execution
• Generate ideas for improving on current and developing new ways to market content through social media

ESSENTIAL SKILLS, EXPERIENCE, AND EDUCATION REQUIREMENTS:

• 3 – 5 years experience capturing and editing/video for social media with strong sense of fashion/luxury aesthetic
• Ability to interpret analytics with Social Media Director to develop creative content accordingly
• Strong verbal, listening and written communication skills; can clearly articulate ideas with confidence to senior management
• Must be comfortable and able to self-art direct social shoots and design within the brand's identity and maintain consistency cross each project
• Must have an understanding of visual communication and an eye for brand aesthetics
• Passion and understanding of social media, digital, and marketing best practices
• Must be extremely detail-focused
• Must be able to multi-task in a fast-paced creative environment
• Must be comfortable working with various teams, and collaborate effectively while maintaining a positive, enthusiastic and energetic demeanor to help foster an upbeat working environment
• Must be extremely self-motivated and proactive
• Proficiency with Adobe Creative Cloud programs and Video Editing knowledge required

BENEFITS:

• $70,000 - $80,000 base salary (This range represents the low and high end of the anticipated base salary range for this NYC - based position. The base salary will depend on numerous factors such as: experience and qualifications for the role, experience level, skillset, and balancing internal equity relative to other AO employees.)
• 401(k) with an employer match
• Medical, dental, and vision
• Generous employee discount