Company

Indiana Wesleyan UniversitySee more

addressAddressMarion, IN
type Form of workFull Time
CategorySales/marketing

Job description

Job no: 493686
Work type: Administrative (Full Time)
Location: Marion, IN
Categories: Administrative/Professional, Admissions/Recruiting/Enrollment, Other

Job Title:Brand & Marketing Operations Manager

Reporting Relationship: Executive Director, Brand & Creative

Unit: Central Administration

Department: Marketing

Campus Location: Maxwell Center (Marion, Indiana)

Summary of Position: The Brand & Marketing Operations Manager performs a vital role in the brand, marketing, and communications team at IWU. This role will have overall responsibility of the marketing needs of IWU Marion Campus, National & Global, and/or Wesley Seminary operational units. This role will ensure the university brand is represented with a clear, consistent, and effective messaging and design, which ultimately drives IWU enrollment, fund-raising, and student and alumni engagements. They will also serve as an intermediary between clients and the creative and marketing technology departments, providing guidance that ensures client needs are met, and brand standards are upheld. This role will collaborate closely with cross-functional creative and technology team members, university constituents, and external agencies and vendors in order to achieve brand, marketing, and communications objectives.


Duties and Responsibilities

  • Serves as the primary interface with IWU Marion Campus, National & Global, and/or Wesley Seminary operational units, internal constituents, and external vendors and agencies for developing and updating content related to campaigns, programs, and other marketing materials
    • Creates and nurtures relationships with IWU Marion Campus, National & Global and/or Wesley Seminary clients by addressing their marketing needs and concerns, assessing project and resource requirements, and managing expectations of clients when scoping and executing deliverables
    • Creates project plans and timelines that consider what each deliverable requires and what resources may be needed; discussing impact against other priorities in the queue within the Operations team, and with Creative and Web team leads.
    • Responsible for management of all IWU Marion Campus, National & Global and/or Wesley Seminary marketing projects from intake to delivery using project management software and producing reports/updates on status as needed
    • Provides support for IWU Marion Campus, National & Global and/or Wesley Seminary clients as needed
  • Manages outside vendors of marketing and communication services to ensure consistency of messages and identity of the University in all publications, advertising and communications materials
  • Participates in team-based marketing planning to align strategies and deadlines across various concurrent projects and initiatives
  • Assists as needed with coordination of promotional materials, literature, and displays to university field team members attending or representing IWU at conferences and meetings

Qualifications: According to Indiana Wesleyan University employment policy all employees must possess a strong Christian commitment and adhere to the standards outlined in the IWU Community Lifestyle Statement.

Education

  • Bachelor’s degree in Marketing, Public Relations, Communications, Business, or related field required

Experience

  • Two or more (2+) years of project management, marketing or communications experience, ideally within higher education
  • Proficiency in project management software is preferred, but candidates who demonstrate the ability to learn and adapt quickly to new software will also be considered
  • Demonstrated ability to collaborate successfully with a variety of constituencies
  • Higher education experience preferred

Required Skills

  • Ability to handle high-stress, deadline-driven environment
  • Ability to be a pro-active self-starter; operate at a high level of efficiency with moderate direction and supervision
  • Ability to plan, organize and coordinate work assignments independently, with a demonstrated ability to work as part of a team toward organizational objectives
  • Ability to work consistently with detailed assignments
  • Superior communication and grammar skills
  • Strong organizational ability
  • Good computer skills with experience in word processing, spreadsheets, and database usage
  • Knowledge of graphic design principles including familiarity with industry best-in-class creative software/tools (e.g., Adobe Creative Suite)
  • Familiarity with printing process

Diversity Statement

IWU commits to create a community that reflects kingdom diversity. We will foster an intentional environment that exhibits honor, respect, and dignity. Acknowledging visible or invisible differences, our community authentically values each member’s earthly and eternal worth. We refute ignorance and isolation and embrace deliberate and courageous engagement.

LIMITATIONS AND DISCLAIMER

As a religious educational institution operating under the auspices of The Wesleyan Church, Indiana Wesleyan University is permitted and reserves the right to prefer employees on the basis of religion (42 U.S.C., Sections 2000e-1 and 2000e-2).

The above job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. Employees will be required to follow other job-related instructions and to perform other job-related duties requested by their supervisor in compliance with Federal and State Laws.

Advertised: 13 Mar 2024 US Eastern Daylight Time
Applications close: 13 Apr 2024 US Eastern Daylight Time

Refer code: 9060607. Indiana Wesleyan University - The previous day - 2024-04-17 07:43

Indiana Wesleyan University

Marion, IN
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