Address
Form of work
SalaryOverview:
PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity
If you'd like more information about your EEO rights as an applicant under the law, please download the availableEEO is the Law&EEO is the Law Supplementdocuments. ViewPepsiCo EEO Policy.
Please view ourPay Transparency Statement
This role can be at any of the 3 HQ offices - NY, Plano, or Chicago.
Do you have a passion for media & data and how it influences consumer behavior? Does being part of the media and consumer data revolution excite you? If becoming a thought leader in a space that is at the forefront of connecting with consumers is your aspiration, you could be the perfect candidate to become the Associate Manager for First-Party Insights.
Responsibilities:Do you have a passion for media & data and how it influences consumer behavior? Does being part of the media and consumer data revolution excite you? If becoming a thought leader in a space that is at the forefront of connecting with consumers is your aspiration, you could be the perfect candidate to become the Associate Manager for First-Party Insights.
The Associate Manager will unlock insights that deliver solutions to tackle hurdles to Powering Positive Growth by:
- Deeply understanding how PEP’s different data sources (e.g., PepsiCo Tasty Rewards consumer engagement program, Tasty Makers panel, 3P data, etc.) are structured and how they intertwine to provide a 360 view of consumers.
- Delivering addressable consumer data insights that allow for personalization at scale in digital media, including analysing that data (i.e. survey results) to provide nuanced insights to inform campaign/creative development.
- Creatively leveraging PEP data to unlock consumer insights using PepsiCo Tasty Rewards and the Tasty Makers internal panel solution, and thereby address stakeholders’ problems to solve.
- Unlocking use cases for our current suite of consumer data tools that allow for streamlining existing vendor contracts. This will require technical understanding of PEP data resources as well as an understanding of how brand problems to solve are currently being addressed by external vendors.
Compensation and Benefits
- The expected compensation range for this position is between $81,000 - $135,600 based on a full-time schedule.
- Location, confirmed job-related skills and experience will be considered in setting actual starting salary
- Bonus based on performance and eligibility; target payout is 10% of annual salary paid out annually.
- Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
- In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.
- Bachelor’s degree required, advanced degree preferred
- 4+ years of experience in analytics, data strategy, consumer/shopper insights, or category management
- Comfort querying data using SQL
- Understanding of how to leverage scaled data for insights, media, and measurement, including comfort working with technical teams
- Proactive self-starter, able to work independently
- Problem solver who is able to diagnose a problem and creatively work toward a solution using one or more complex data sets
- Creative thinker who can bring innovation to analytical approach
- Comfortable with ambiguity and creating structure
- Solid organizational and project management skills with the ability to manage multiple projects at once, delivering strong, detailed execution
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.
PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity
If you'd like more information about your EEO rights as an applicant under the law, please download the availableEEO is the Law&EEO is the Law Supplementdocuments. ViewPepsiCo EEO Policy.
Please view ourPay Transparency Statement
