Company

Publicis GroupeSee more

addressAddressBirmingham, MI
type Form of workFull-Time
CategoryEducation/Training

Job description

Company Description
Hi there! We're Razorfish. We've been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What's different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.
Job Description
Razorfish is seeking a full-time Associate Director of Data Science and Analytics. This role will be responsible for analytics and reporting, data strategy, and optimization recommendations to enable a data-driven performance marketing program.
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
Responsibilities:
  • Perform hands-on analyses on large volumes of transaction, marketing, and customer level data.
  • Manage, execute, and deliver analyses such as: marketing performance analysis, growth analytics, customer segmentation, cross channel analysis, A/B testing performance etc.
  • Package deliverables in an articulate and easy-to-understand fashion with a clear storyline that addresses client business needs.
  • Support the development of measurement strategies, learning agendas and roadmaps with input from senior team members and internal stakeholders.
  • Independently deliver results and presentations to internal stakeholders and clients.
  • Deepen analytical, project management, storytelling and communication skills.
  • Develop subject matter expertise in a key domain.
  • Develop data strategy in building performance dashboards to measure effective marketing performance.
  • Guide and mentor junior analysts on the team.

Qualifications
  • 7+ years of professional experience including working within an intensively client-focused model such as an external consulting or marketing services firm.
  • Strong problem identification and analytical skills.
  • Proven ability to identify and cultivate opportunities for growth.
  • Excellent communication skills and experience in developing data-centered communications with senior clients.
  • An understanding of methods in strategic analysis and its applications in customer segmentations, media and advertising optimization solutions, personalization systems, and forecasting.
  • Experience in interpreting results of statistical analysis.
  • Excellent quantitative skills and the ability to tell a story using data.
  • Passionate about turning data into actionable insights.
  • Experience in dashboard development and design with tools like Tableau or Power BI.
  • Proficiency in SQL.
  • Experience in statistical programming in R and/or Python is a plus.
  • Email marketing or Automotive industry experience is a plus.

Additional Information
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact hrcompliance_usms@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $106,500 - $179,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.
#LI-Hybrid
Refer code: 7820247. Publicis Groupe - The previous day - 2024-01-16 10:12

Publicis Groupe

Birmingham, MI
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