Assistant Manager, Public Relations

About Athleta

For the past 25 years, we’ve committed ourselves and our brand to a single aim: to empower all women and girls. Inspiration. Collaboration. Connection. Inclusivity. It’s what we do best, and we’re on the hunt for people who share our passion for leading an active lifestyle, growing personally as well as professionally, and creating game-changing products and experiences.

We use business as a force for good by putting people and the planet right up there with profit, which is why Athleta is a certified B Corp. Ready to make a move? Join us. Because we know that alone we’re strong, but together we’re unstoppable.

About the Role

In this role, you will work in an energizing, fast paced environment focused on all Public Relations endeavors. You will be an ambassador for our brands, driving press & brand awareness across all media channels. You will be responsible for creating impactful PR campaigns & influencing editorial coverage. You should have outstanding organizational skills with superior written and verbal communication

What You'll Do

• Develop and manage all aspects of PR, including fashion and brand media outreach (national and regional), media and customer events as it relates to product and fashion press and brand sponsorships
• Author press releases, talking points, Q&As, and other written materials to manage communication and increase awareness of the brand
• Establish and maintain key relationships with editors, influencers, and key social channels to have continual messaging on the brand and product newness through show rooms and consistent outreach
• Able to communicate difficult concepts in a simple manner
• Participate in projects and assignments of diverse scope

Who You Are

• Personality and composure to work with senior executives and major media outlets
• Excellent organizational skills and ability to handle multiple projects simultaneously within budgets and on schedule
• Ability to determine solutions independently, think creatively, and implement rapidly
• Understanding of how brand engagement fits into the larger picture of marketing; Voracious consumer of culture, technology, and fashion and able to create stories/digital experiences at the intersection of all three
• Present problem analysis and recommended solutions in a creative and logical manner

Benefits at Athleta

• Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
• One of the most competitive Paid Time Off plans in the industry.*
• Employees can take up to five “on the clock” hours each month to volunteer at a charity of their choice.*
• Extensive 401(k) plan with company matching for contributions up to four percent of an employee’s base pay.*
• Employee stock purchase plan.*
• Medical, dental, vision and life insurance.*
• See more of the benefits we offer.

*For eligible employees

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We have received numerous awards for our long-held commitment to equality and will continue to foster a diverse and inclusive environment of belonging. In 2022, we were recognized by Forbes as one of the World's Best Employers and one of the Best Employers for Diversity.
Salary Range: $71,600 - $91,300 USD
Employee pay will vary based on factors such as qualifications, experience, skill level, competencies and work location. We will meet minimum wage or minimum of the pay range (whichever is higher) based on city, county and state requirements.
US CandidatesPlease note that effective, June 30, 2022, Gap Inc. will no longer require any of its employees to wear face masks or require proof of COVID vaccination, unless required by local or state/provincial mandates or as part of Gap Inc’s quarantine guidelines after being exposed to or testing positive for COVID. Therefore, please disregard any language in any job posting that refers to Gap Inc.’s face mask and proof of vaccination policy as said policy is no longer effective.