Area Director Of Sales

Job Summary

The Director of Sales plays a crucial role in driving revenue growth, optimizing occupancy and ADR, and ensuring the profitability of the hotel collection.

Responsibilities

QUALIFICATIONS:

• At least 4 years of progressive hotel sales experience preferred.
• Prior Director of Sales or National Sales experience selling major downtown markets is required.
• Must have a valid driver's license in the applicable state.
• Must possess highly developed verbal & written communication skills.
• Must have thorough experience with professional selling skills: opening probing supporting closing
• Shows strong analytical skills and strategic vision in establishing appropriate sales deployment
• Must be proficient in general computer knowledge especially Microsoft Office products
• Must be able to work independently and simultaneously manage multiple tasks
• Strong organization and presentation skills
• Demonstrated ability to effectively interact and manage people of diverse socioeconomic cultural disability and ethnic backgrounds.
• Requires advanced knowledge of the principles and practices within the sales/marketing/hospitality profession.
• Must work well in stressful high pressure situations; maintain composure and objectivity under pressure.
• Must be able to work with and understand financial information and data and basic arithmetic functions

 

RESPONSIBILITIES:

 

• Achieving optimal occupancy:
  • The Director of Sales is responsible for developing and implementing strategies to maximize hotel occupancy.
    • This involves identifying target markets, analyzing market trends, and creating effective sales and marketing campaigns to attract guests and increase bookings.
• Increasing average daily rate (ADR):
  • The Director of Sales plays a key role in driving ADR growth by implementing pricing strategies, monitoring market rates, and identifying opportunities to increase rates without sacrificing occupancy.
  • The goal is to maximize revenue per available room (RevPAR) and overall profitability.
• Meeting or exceeding profit objectives:
  • The Director of Sales is accountable for meeting or surpassing the profit objectives of the entire collection of hotels.
    • This requires effective revenue management, cost control, and strategic decision-making to balance revenue generation with operational expenses.
• Managing the hotel sales department:
  • The Director of Sales oversees the operations of the hotel sales department, including managing and mentoring the sales team, setting sales targets, and ensuring effective sales techniques and customer relationship management.
• Creating and managing the sales and marketing budget:
  • The Director of Sales is responsible for developing and managing the sales and marketing budget for the hotel collection.
    • This involves allocating resources effectively, forecasting advertising and marketing initiatives, and monitoring expenses to ensure budget adherence.
• Developing a comprehensive business plan:
  • The Director of Sales develops a comprehensive business plan that aligns with approved plans and budget management.
    • This includes setting sales targets, identifying growth opportunities, and implementing strategies to achieve business objectives.

Property Details

 We are located within Beaumont Centre, just five miles from Lexington/Bluegrass Airport, Keeneland Racetrack, and just minutes away from the University of Kentucky, downtown Lexington and Lexington Convention Center. Our lobby also features The Bistro. Eat, drink and connect in our restaurant that serves both breakfast and dinner. The Bistro lounge is the perfect place for guests to enjoy wine, beer or our signature cocktails after a long day. We proudly brew Starbucks coffee and guests can swim in the indoor pool or relax in the hot tub.

Company Overview

As the global leader in third-party hotel management, our growing portfolio represents over 1,550 hotels in all 50 states and 22 countries, from top international lodging brands to luxury hotels, destination resorts and lifestyle hotels. Our associates around the globe are passionate about serving our guests and driving exceptional results, and thrive in a culture where everyone is inspired to be the best. Join a world of possibility with Aimbridge Hospitality.

Benefits

After an initial waiting period, those hired into full time positions are eligible for a competitive benefits package that includes the following:

 

• Medical, Dental, and Vision Coverage
• Short-Term and Long-Term Disability Income
• Term Life and AD&D Insurance
• Paid Time Off
• Employee Assistance Program
• 401k Retirement Plan

Employment Type: FULL_TIME