VP, Product Commercialization (Remote)

Salary:

Headquartered in Jersey City, NJ, Neptune Retail Solutions is the nation’s premier retail marketing services company. We are experts at influencing buying behaviors through disruptive, innovative, and results-oriented solutions, including in-store, home-delivered, and digital promotions, and media tactics. Our powerful advertising and promotional programs are supported through rich data and insights. The country’s largest consumer packaged goods manufacturers and retailers rely on NRS for unparalleled consumer reach and engagement.

NRS’s digital portfolio is making its mark on the industry. NRS digital products include Checkout 51, National Digital Incentives Network, and digital media tools/services (digital display, premium mobile, social, email, DOOH, and digital in-store). We continue to strengthen these existing tactics while expanding our product offerings, partnerships, and capabilities. We offer unique and data-led strategies for our clients to reach their most valuable shoppers. Our products continue to evolve to include best-in-class methods to deliver engaging content at the most impactful time in the most relevant geographies.

POSITION SUMMARY

The Vice President, Product Commercialization, is responsible for developing, managing, and executing go-to-market strategies for Neptune’s current product portfolio and product innovation. Primary responsibilities comprise of the following key areas with respect to newly introduced and current products/solutions: driving market penetration and acceleration, sales enablement, and strengthening product value proposition to existing and prospective customers.

THE ROLE:

• Develop the value proposition, build the GTM strategy and launch plan for existing products/solutions, including newly acquired solutions as part of a recent acquisition. Includes providing the supporting data, capabilities, features, and results to the Neptune marketing services team for the development of the pitch.
• Responsible for identifying gaps in results/performance data for new and existing products/solutions and working with Consumer Insights to secure the data required to prove the value proposition of our products/solutions to retailers and brands.
• Lead sales education and adoption of pitch materials to Neptune sales
• Track and deliver business KPIs related to newly introduced Neptune products/solutions.
• Drive thought leadership on pricing and commercial terms for newly developed products in partnership with the product and sales organizations.

QUALIFICATIONS:

• Prior experience in business development, sales, and product management
• In-depth experience and understanding of relevant market trends across the marketing services, retail media, promotions, and CPG industries.
• A results-oriented leader able to drive results and with proven experience in developing go-to-market strategies of new and innovative products and end-to-end product strategy and delivery of scalable solutions, preferably in the retail, CPG, and marketing services industry.
• Entrepreneurial and commercial mindset able to adjust to changing demands of market, customers, internal strategies and build partnerships across the
• Excellent communications and influencing skillset to articulate the value of change and new strategies to the overall business goals.
• Ability to partner well with cross-functional and multi-location
• Willingness to travel (North America)
• Bachelor’s degree

Neptune Retail Solutions is an Equal Opportunity Employer. 
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