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Open to various U.S. Locations; Flexible work policy!
BCW:
BCW is one of the world’s largest communications agencies, with more than 4,000 people in nearly 40 countries, and is part of WPP’s global network of operating companies.
North America is BCW’s largest region; across 12 wholly owned North American markets, we specialize in Earned-Plus programs for industry-leading clients. Our practice and specialty areas include: Healthcare, Brand Marketing, Reputation and Advocacy, Issues and Crisis, Purpose/ESG, Financial Communications, Public Affairs, DE&I, Polycultural and Influencer Advocacy.
The Role
We are looking for a Vice President to join our leading Healthcare Media Relations team. You will lead Earned Media across various fantastic accounts within our sizeable healthcare practice.
Our healthcare clients are in need of senior level earned media expertise and counsel as you partner with them to develop their overall strategic earned media vision. On top of leading these client relationships you will also be managing a team of high-performing Media Relations specialists who will look to you for mentorship and guidance.
What you’ll do as you move with us:
- Partner directly with the EVP of Earned Media and the rest of Healthcare media team to lead all aspects of a high performing Media Relations team inside of large healthcare PR practice
- Lead the strategic planning process for both our clients and the earned media team as a whole
- Demonstrate an expertise in healthcare Media Relations while representing the Media Relations team to both internal and external stakeholders
- Develop trusted advisor relationships with our clients by providing strategic counsel and a mastery of all aspects of client management
- Represent the Media Relations team to internal and external stakeholders
- Help to further develop our healthcare offering, capabilities and growth trajectory
- Flesh out ideas as they relate to client objectives and learn how to bring them to life in presentations and written proposals
- Lead and mentor junior team members to build a culture of high performance
Experience that contributes to your success:
- 8+ years of healthcare Media Relations experience with a strong understanding of pharmaceutical industry landscape including products, clients, and related media outlets
- PR agency experience strongly preferred; newsroom experience a plus
- Experience leading earned media for complex, large-scale pharmaceutical accounts
- Excellent storyteller with a rich rolodex of related media contacts with top-tier print, broadcast and digital influencers
- Proven success working on wide-spread integrated campaigns
- Passion, sense of urgency and attention to detail on large accounts with significant and constant moving parts
- Strong client relationship skills and experience working with high-touch clients
- Experience managing large programs from start to finish
- Ability to work with vendors and manage out of pocket budgets
- Excellent written and verbal communications skills along with strong attention to detail
- Desire to work in a diverse and inclusive organization as an active participant in culture initiatives, training opportunities and employee resource groups
- Please note that the anticipated hire date targeted for this role is for Q1 of 2024
Benefits at BCW:
- Paid time off for vacation, sick and personal days, as well as Summer Fridays and a Flexible Holiday Policy with 9 paid holidays annually. We also offer paid time off for voting, jury duty, bereavement and school leave. In addition, our offices are closed for Winter Break between Christmas Eve and New Year’s Day.
- 12 weeks paid Parental Leave
- Wellness benefits including healthcare, vision, dental and pet insurance
- 401K Savings and Investment Plans
- Commuter benefits using pre-tax dollars per month to pay for eligible commuting & parking expenses
- Career growth opportunities through continued education, training & development courses, and BCW’s Career Pathing program.
- Employee Resource Groups that provide our employees the platform to network, build key leadership skills, gain greater visibility and access to senior leadership, have an impact at BCW and the outside community and accelerate their careers.
- More information on benefits can be found Here.
More about BCW:
We wholly believe that our diversity is our strength and feeds the creativity critical to success, so Inclusion, Diversity, Equity and Accountability (I.D.E.A.) are embedded into everything we do for our people, agency, clients and the communities we serve. We strongly encourage applications from talent across all dimensions of race/ethnicity and the LGBTQIA+ spectrum, differently abled and veteran communities.
For more information, visit bcw-global.com.
BCW is an Equal Opportunity Employer, EEO, AAE, MF/Disability/Vet, and we are proud of our diverse workforce.
Our organization participates in E-Verify. E-Verify is an Internet-based system that compares information from an employee's Form I-9, Employment Eligibility Verification, to data from U.S. Department of Homeland Security and Social Security Administration records to confirm employment eligibility.
In New York City, the base salary for this position at the time of this posting may range from $90,000.00 to $180,000.00. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications.
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