Sr. Marketing Platform Specialist – Marketo

Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. But the heartbeat of SHI is our employees – all 6,000 of them. If you join our team, you’ll enjoy:

• Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.
• Continuous professional growth and leadership opportunities.
• Health, wellness, and financial benefits to offer peace of mind to you and your family.
• World-class facilities and the technology you need to thrive – in our offices or yours.

Include, but are not limited to:

• Work closely with the Marketo Team Lead to develop and socialize a sprint/ roadmap of enhancements for the capabilities that reflect business priorities and values and set the vision.
• Manage and communicate tradeoff decisions between scope and schedule while offering alternative solutions.
• Participate in feature assessment, requirements gathering, and process documentation as needed with implementation partners, vendors, and other internal teams.
• Develop and maintain key stakeholder relationships and communicate progress and evolution of the product roadmap.
• Manage GDPR compliance with CRM Marketo Admin and Legal contact to ensure compliance.
• Research and investigate emerging technologies, best practices, and tools to continuously improve the capabilities, along with other members of Marketing Ops
• Conduct periodic assessments of the capability maturity and performance against business objectives.
• Manage Marketo licenses across the entire Marketing organization.
• Manage, optimize, and own integrations within Marketo; currently includes On24, Cvent, ZoomInfo, Microsoft Dynamics CRM, Linked, Google, and any new API that needs to be configured or reconfigured, tested, and launched; soon to include Power BI
• Maintain the Marketo database by following best practices to maintain our contact universe without exceeding the allotted size while ensuring new and existing data is clean and enriched.
• Track and analyze deliverability to ensure our ESP ratings are running at optimal levels on a daily/weekly basis, and ensure plans are in place to throttle emails in case of a <95% deliverability day.

• Bachelor’s degree or relevant work experience required
• 1-2 years of experience in Marketing Automation
• Marketo experience required, including deep knowledge of its features, reporting, and integration with CRM and other technologies.

Preferred Qualifications:

• Familiarity with Microsoft products, including Microsoft Dynamics CRM, Power BI, and Microsoft Teams

• Strong attention to detail with the ability to multitask and complete tasks with efficiency and accuracy.
• Excellent organizational and prioritization skills
• Strong written and verbal communication skills
• Ability to communicate complex subject matter.
• Ability to show initiative without much management follow-up/direction.
• Ability to work both independently and in a team environment.
• Dedicated team player who can develop strong working relationships across the Marketing department and broader Sales organization.
• Problem-solving abilities with the ability to serve as an escalation point and knowledgeable resource.
• Project management skills
• Analytical and research skills

• The estimated annual pay range for this position is $55,000 - $85,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.

• Equal Employment Opportunity – M/F/Disability/Protected Veteran Status