Social Media Manager

Employment Status: Full-time, benefits eligible 

Location: NEW Gymreapers’ HQ in Nampa, ID (20 mins outside beautiful Boise, ID)

Schedule: On-site M-F, 8-5/flex according to business needs

Compensation: Competitive, DOE

Reports To: Chief Marketing Officer

Who We Are

Training isn’t just something you do, it’s a lifestyle you choose. We create premium lifting gear, apparel, and equipment that provide support, stability, and increased performance. Gymreapers represents the culture of training.
We are a rocket ship with a huge mission to empower our customers to reach their next PR. We take pride in the details of everything we do. From how our products are constructed, including several IPF and USPA-approved products, to the partners we work with to the way we take care of our facilities. This mentality has earned us over 30,000 5-star reviews on Amazon, a 4.7 (out of 5) rating on Amazon, a #1 ranking from Barbend.com, a 4.8 (out of 5) rating on Trustpilot, and a 5.0 (out of 5.0) rating on both Glassdoor and Indeed as the best place to work in the industry.
The Gymreapers’ brand has also been listed twice on the Inc Magazine’s list of 5,000 fastest-growing businesses: 2022 at #291 and 2021 at #521. Our CEO, Roc Pilon, recently was named Mountain West Entrepreneur of the Year by Ernst & Young and Forbes 30 Under 30 Class of 2023, Retail & Ecommerce category. We are growing so fast that we moved into a 60,000 sq ft distribution facility with 3,000 SKUs in the summer of 2022 and are set to expand to 180,000 sq ft in 2024.  
And we haven’t even scratched the surface of our opportunity. As more consumers trend towards the power of strength training - we are well-positioned to disrupt this category. Gymreapers’ gear and apparel are a reflection of our customer’s identity. Our brand gives them confidence and a competitive edge to take it to the next level. Together we align with the core value that “Nothing is Given, Everything is Earned.”

Benefits/Perks

• Competitive Pay
• Company paid holidays
• Paid Time Off (PTO)
• NEW: Brand new Gymreapers on-site gym!
• NEW: Newly renovated HQ!
• NEW: 401(k) with up to a 4% employer match
• NEW: Life Flight Program, Voluntary
• NEW: Employee Assistance Program
• NEW: Bereavement policy 
• 50% Employee Discount on Gymreapers.com!!
• 100% Employer Paid: Medical, Dental, and Vision - short-term and long-term disability - life insurance for both employee and spouse/dependents
• Health Savings Account (HSA) employee option

What You’ll Do:

Gymreapers is seeking an experienced Social Media Managerresponsible for managing the company’s Social Media channels, including but not limited to TikTok, Instagram, Facebook, Twitter, and YouTube. This role will work closely with the marketing team, video production team, and athlete manager to create compelling content for the company’s Social Media channels. The Social Media Manager will also work closely with our Customer Service team on best practices for responding to customer service questions and feedback on Social Media channels. The ideal candidate is detail-oriented, highly creative, and a self-starter with a strong work ethic. 
 

• Critically assess deadlines, finding creative ways to deliver best-in-class work while meeting business objectives.
• Collaborate cross-functionally with the internal marketing and creative teams.
• Innovate, oversee, and manage social campaigns and product launches by developing creative briefs and partnering with internal teams for execution
• Uphold the Gymreapers’ Brand while also innovating new looks and processes.
• Manage the day-to-day Social Media accounts and oversee community management, which includes interacting with followers, answering customer questions, and looking for real-time marketing opportunities and signals
• Closely collaborate with the brand marketing team, paid advertising, and content creators to ensure Social Media campaigns and concepts are aligned with the brand voice and integrated to support established marketing objectives for new product launches, brand campaigns, etc.
• Identify and track Social Media KPIs (awareness, engagement, trends, etc.) and provide regular analysis and social metric reporting followed by essential insights and key learnings
• Manage day-to-day execution including community management, scheduling/ posting, and engaging with the audience across all social platforms
• Daily Social Media listening and engagement across all social channels (with emphasis on TikTok, Instagram, Twitter, and YouTube)
• Plan and oversee monthly content calendar, creative content development, scheduling of posts, and reporting against KPIs

What You’ll Bring

• Minimum of 5+ years of experience with Social Media management. 
• Ability to execute specific creative direction, and brand vision, and bring a strong point of view and creative input to the team.
• Ability to work quickly and efficiently, while under pressure.
• Ability to multitask and work toward several milestones on various projects simultaneously.
• Experience in the fitness and apparel industry is a plus.
• Experience assisting with videography and video editing is a plus.
• Strong understanding of digital marketing strategy and tactics across all social channels including paid media.

Our Core Values

• Grow or Die
• Customer Obsession
• Extreme Ownership
• Nothing is Given // Everything is Earned
• Be Humble
• 1% Better Everyday
• Live with Integrity
• Sacrifice

Gymreapers LLC is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national or ethnic origin, disability, as well as any other characteristic protected by federal, provincial, or local law.

PROTECTING YOUR INFORMATION: STAY VIGILANT AGAINST SCAMMERS 

At Gymreapers, we prioritize the security and privacy of our employees and future team members. Unfortunately, scammers may attempt to deceive job seekers by impersonating representatives from reputable companies like ours. We want to assure you that Gymreapers will never ask for sensitive information such as banking details or social security numbers until you are officially hired. We encourage you to contact us directly if you suspect any fraudulent activity. To ensure your safety, please remember that Gymreapers conducts in-person and/or virtual interviews with our applicants from our HQ in Nampa, ID. We prioritize getting to know you through a legitimate and secure process. Please be cautious if you receive any communication claiming to be from Gymreapers but not from our official  email address.

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