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SalarySocial Media Associate
MEDELA LLC in McHenry, IL
Hybrid, 3-4 days onsite at our McHenry, IL facility. 1-2 days a week from home office.
- You want to work for a company whose products make a difference in the lives of mothers, babies, and families.
- You have a deep understanding of Social Media platforms including TikTok, YouTube, Facebook, Instagram, Twitter, and Pinterest.
- You are experienced in communicating effectively with online communities and influencers.
The Social Media Associate will collaboratively support the Social Media Manager in executing comprehensive influencer marketing strategies, public relations initiatives, and sustainability efforts aligned with the brand's values and goals.
This role aims to amplify brand visibility, engagement, and alliances while upholding brand values.
Please go to
https://www.medela.com/company/medelacares
to learn about us Medela's US-based manufacturing and development facility is headquartered in McHenry, Illinois. This position requires an onsite presence.
www.medela.com
What We Offer our Social Media Associate
- Excellent salary and bonus potential
- Comprehensive benefits plan, which is affordable to our employees
- 401K with match
- Pension Plan
- 16-week Paid Parental Leave
- Generous PTO package, including 14 paid holidays
- A great place to work!
Education/Experience Requirements – Social Media Associate
- Bachelor’s degree in Marketing, Communications, or related field
- Demonstrated experience of 1 to 2 years in influencer marketing, creator initiatives, public relations, or relevant domains
- Proficiency in Social Media platforms, influencer marketing tools, and content creation.
- Strong analytical skills with the ability to translate data insights into actionable strategies.
- Proven ability to collaborate effectively in cross-functional teams and manage diverse projects.
- Profound understanding of the evolving digital landscape, staying updated on emerging Social Media trends, influencer marketing innovations, and industry best practices.
- Exceptional verbal and written communication skills, adept at crafting engaging and persuasive content across various platforms and audiences.
- Advanced negotiation capabilities with a keen eye for fostering and managing influencer and partner relationships.
- A strategic mindset with the ability to identify opportunities for brand elevation, cultural relevance, and sustainability integration within influencer initiatives.
- Proven adaptability and resilience in navigating dynamic and fast-paced environments, consistently delivering high-quality results amidst evolving priorities and challenges.
Position Responsibilities – Social Media Associate
- Influencer and Creator Engagement: Support agency in cultivating and overseeing relationships, activities, and conversations with influencers and content creators across diverse platforms (TikTok, Instagram, and YouTube), managing contracts and partnerships.
- Strategic Planning: Work closely with the Social Media Manager and agency to devise and implement innovative influencer and creator marketing strategies congruent with brand values, driving audience engagement and brand growth.
- Community Engagement: Proactively engage with influencers, creators, and users across Social Media platforms to foster authentic relationships.
- Influencer Conversation and Activity Monitoring: Keep a vigilant eye on influencer conversations and activities, ensuring brand representation is in line with brand values and addressing any concerns promptly
- Public Relations Initiatives: Support the Social Media Manager in driving and executing PR initiatives aligned with brand messaging and goals. Assist in overseeing press releases, media relations, and PR events.
- Content Curation and Management: Partner with the Social Media Manager to craft engaging social content tailored for diverse initiatives aimed at consumers and healthcare professionals. Contribute to content ideation and execution, ensuring alignment with brand objectives and maintaining platform consistency.
- Monthly Reporting: Collaborate with the Social Media Manager to prepare and deliver comprehensive monthly reports on campaign metrics and performance, pivotal in shaping informed decisions and future strategy formulations.
This is not a job description. More details will be provided regarding the functions of this position.
Caring has always guided everything we do at Medela. As a family company, you could even say it’s in our DNA. Over the last 60 years, our company has been devoted to the science of making the most delicate form of care simple, intuitive, and effective. Across different stages of life, our products go beyond form and function. They heal, nurture health, and build bonds – building better outcomes through equal parts physics, compassion, engineering, and humanity. And we have been caring for moms and babies, patients, and healthcare professionals for so long, we’ve turned it into a science.
As an EEO/Affirmative Action Employer, all qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, citizenship, sex, protected veteran status, age, physical or mental disability, medical condition, HIV/AIDs status, marital status, domestic partner status, sexual orientation, gender identity (transgender status), weight, height or any other characteristic protected by federal, state, or local law or ordinance.
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