Seo Strategist

Choose Life Marketing is the nation’s leading full-service marketing and design agency dedicated to pregnancy help centers and other organizations which preserve and advocate for the sanctity of human life. Headquartered in Columbia, Missouri, the agency serves clients in all 50 US states and four other countries with a staff of forty employees operating remotely throughout the country. We provide best-in-class digital marketing solutions, and our work is performed fully in-house.

We are looking for a SEO Specialist to manage and implement SEO marketing strategies for our clients. This person should be both analytical and resourceful to help clients fulfill their digital marketing strategies. This is not a content writing position.

The Ideal Candidate:

• You’re the type of person who likes to see an SEO campaign through from start to finish.
• You thrive working under pressure and have a good knowledge of digital marketing strategies.
• You’re a self-starter and generally make your own schedule, but you're flexible enough to accommodate last-minute changes or tweaks in a campaign.
• You have excellent problem-solving skills and work to pinpoint why a campaign or tactic isn’t giving you the results you anticipated.
• You've been actively working in a search engine optimization capacity for the past few years.
• You are also passionately pro-life and want to help connect women facing unplanned pregnancies with pregnancy resource centers so they can receive the support they need.

Industries We Work With:

• Pregnancy Help Centers & other pro-life organizations

A typical day:

• Executing tests, collecting and analyzing data, identifying trends and insights to achieve maximum ROI in organic search efforts
• Tracking, reporting, and analyzing website analytics, organic traffic initiatives, and campaigns
• Optimizing web pages and full sites for search, while keeping readability and user-experience in mind
• Performing ongoing keyword discovery, expansion, and optimization
• Researching new ways to improve SEO through listings and other third-party links

Although this position allows you to be autonomous, you should be able to take constructive criticism and collaborate to find strategies that work for the client.

Skills:

• The ability to communicate how/when/where/why an SEO campaign fits a complete digital marketing funnel
• Experience and success managing SEO campaigns across Google and other related search platforms
• At least three years of experience with SEO and other digital marketing tactics
• At least three years of experience practicing on-page optimizations.
• Well-versed in performance marketing, conversion, and online customer acquisition
• Up to date with the latest trends and best practices in search engine marketing
• Experience with website and digital marketing analytics tools
• Strong analytical skills and experience generating SEO reports
• Understanding of basic HTML and CSS relevant to SEO
• BS/MS degree in Marketing or a quantitative, test-driven, or another relevant field

Required Certifications:

• Google Analytics
• Google Tag Manager
• Hubspot Inbound Marketing
• Advanced Google Analytics
• HTML5 Certified
• SEMrush Keyword Research
• SEMrush Backlinking
• SEMrush YouTube Search Trends

Job Type: Full-time

Benefits:

• Dental insurance
• Employee assistance program
• Flexible schedule
• Health insurance
• Paid time off
• Parental leave

Schedule:

• Monday to Friday

Education:

• Bachelor's (Preferred)

Experience:

• keyword research: 3 years (Preferred)
• Search Engine Optimization Specialists: 3 years (Required)

Work Location: Remote