Senior Manager, Channel Marketing-Non-Commercial & Gpo- Lombard, Il

CUSTOM CULINARY
For more than half a century, we've focused on a single mission at Custom Culinary®: to create the finest-quality, most authentic bases, sauces and gravies for our foodservice and food processing customers. Developed by our culinary specialists to deliver made-from-scratch taste and inspired results in just minutes, our products bring exceptional aroma, flavor and consistency to all your signature dishes. True Taste begins with Custom Culinary®.CUSTOM CULINARY
Por más de medio siglo, en Custom Culinary® nos hemos concentrado en una sola misión: crear las bases, salsas y aderezos más auténticos y de mejor calidad para nuestros clientes de la industria alimentaria. Desarrollados por nuestros especialistas culinarios para ofrecer un sabor elaborado a partir de cero y resultados inspirados en cuestión de minutos, nuestros productos aportan un aroma, un sabor y una consistencia excepcionales a todos sus platos. El verdadero sabor comienza con Custom Culinary®.
Title: Senior Manager, Channel Marketing-Non-Commercial & GPO
Location: Lombard, IL (Hybrid Work Schedule)
Reports to: Director, Channel Marketing
Summary
The Senior Channel Marketing Manager supports Channel and Segment Activation and non-commercial & Group Purchasing Organizations (GPO) accounts, including segment and customer-directed insights. The individual is the single point of contact for customer marketing support in these channels for insights, innovation, business management, and sales support.
Responsibilities:

• Support the full scope of the $120M business, specifically Field, Non-Commercial, & GPO business, as the Channel Marketing Lead.
• Annual business planning
• Channel Assessment for Non-Commercial segments and GPO's.
• Internal Channel & Segment Assessment
• Customer Assessments
• Recommend Channel Strategies, Tactics & Execution Plan
• Annual plan execution, including customer alignment, annual marketing calendar, key industry, and customer events.
• Support custom innovation strategy and proprietary product management for target segments.
• Monthly business review - Reporting & analysis for Non-Commercial & GPO
• Work with Marketing and Insights agencies, as needed, to support business objectives.
• Initiates and supports commercialization efforts to support customer-specific innovation.
• Manage Marketing spending to meet budget objectives.
• Identifies opportunities for increased cross-functional alignment, and process optimization
• As the single point of contact for Non-Commercial and GPO's, oversees:
• Customer strategies to meet their specific needs
• Manage customer pricing and profitability, aligned to portfolio strategy and pricing approval process
• Customer-specific innovation, following stage gate process and supporting commercialization for proprietary items
• Channel insights and expertise and operator / customer strategies to drive delivery of budget, in close collaboration with sales and culinary
• Customized marketing and promotion support, as needed
• Responsible for leading cross-functional processes and teams:
• Initiates & supports RFIs and RFPs
• Initiates & supports new Item launches, working with Commercialization Project Manager
• Works and maintains relationships with Research and Creative Agency vendors.

Qualifications:

• Bachelors' degree with emphasis on Marketing, Business Administration, or related field.
• An MBA is strongly preferred
• 6 or more years' experience in customer, channel, or product marketing, with a preference for food industry, business-to-business, and foodservice business.
• Excellent written and verbal communication skills, across diverse audiences, including MS Word and PowerPoint.
• Strong analytical skills with advanced knowledge of Excel
• Experience managing projects and effectively working with cross-functional teams.
• Strong attention to detail
• Ability to influence and lead, without direct authority

EOE - Vet/Disability EEO Notice of Rights
EEO AA M/F/Vet/Disability
Other details

• Job Family Marketing
• Job Function Commercial
• Pay Type Salary
• Min Hiring Rate $107,852.00
• Required Education Bachelor's Degree

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