Senior Content Strategy Manager

Overview:
Spotter, named one of TIME100's Most Influential Companies this year, empowers top YouTube creators to accelerate their business and unleash their full creative potential by giving them access to the capital, knowledge, and community they need to succeed at scale. As the top provider of creator-friendly growth capital, Spotter tailors our investments to meet the unique needs of each creator we partner with, giving them the freedom to create without compromise.
Creators are free to reinvest their funds however they choose, from hiring a team, to building their own production studios, and everything in between, all while maintaining total control over their catalogs, their channels, and their future earnings. In addition to funding, Spotter provides creators with in-depth data insights into the performance of their existing content, enabling them to leverage the full value of their library, as well as the value of future uploads and how they can improve performance in the future.
Featured in Forbes, Fast Company, Variety, Axios, and more, Spotter has already deployed over $850 million to YouTube creators to reinvest in themselves and accelerate their growth. Spotter has licensed content that consists of over 725,000 videos, which generate 88 billion monthly watch-time minutes. With our curated premium video catalog, we deliver a unique scaled media solution to Advertisers and Ad Agencies that is transparent, efficient, and 100% brand safe.
What You'll Do:

• Build and own Spotter's creator go-to-market and communications playbook for Creator Relations and Creator Success Managers to engage with partners at every stage of their journey with Spotter.
• Develop and secure buy-in for positioning and messaging across Spotter offerings and use cases, including case studies and testimonials to help share wins and successes with Spotter's internal and external stakeholders
• Ensure the effectiveness of Creator Team's outreach by employing quality control methodologies such as auditing and A/B testing of current and new email copy.
• Create and manage content calendar for internal and external newsletters, as well as tentpole Community moments (e.g. Streamy award nominations).
• Create an always-on feedback loop between creator, product and marketing teams, to inform strategy for creator engagement across multiple channels, initiatives, and stakeholders and ensure we react quickly to "on the ground" developments.
• Partner closely with cross-functional teams to articulate Spotter's brand and message, including establishing approved creator talking points and identifying new content initiatives and improvement areas that will drive optimal engagement with creators.
• Manage our creator journey funnel like a GM with a focus on how to improve metrics like pipeline, adoption and customer retention. Develop dashboards and reports to measure and track performance, conduct analyses, and share insights with stakeholders.
• Synthesize market insights of current culture and industry trends in creator and media industries, assisting with thought leadership and communication.

Who You Are:

• 5-7 years of relevant experience
• Self-starter
• Able to manage ambiguity
• Seamlessly collaborate with stakeholders across the organization
• Excellent communicator, written and presentation skills
• Highly organized and analytical
• Detail oriented
• Can manage multiple cross-functional stakeholders
• Can manage competing priorities
• Forward-thinker
• Strong leadership qualities
• Have empathy for creators and an understanding of the pain points they commonly experience
• Disciplined in executing zero-to-one processes, projects, and initiatives
• Prior experience in a marketing or content development role
• Strong executive presence
• Design
• YouTube or Social Media experience
• Experience working in a creator-focused organization
• Experience managing direct reports

Why Spotter

• Medical and vision insurance covered up to 100%
• Dental insurance
• 401(k) matching
• Stock options
• Autonomy and upward mobility
• Diverse, equitable, and inclusive culture, where your voice matters.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles that will be performed in Culver City. Actual salaries will vary and may be above or below the range based on various factors including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. A reasonable estimate of the current pay range is: $75K-$500K salary per year. The range listed is just one component of Spotter's total compensation package for employees. Other rewards may include an annual discretionary bonus and equity. This position is non-exempt.
Spotter is an equal opportunity employer. Spotter does not discriminate in employment on the basis of race, religion, creed, color, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic characteristics or information, marital status, sex (including pregnancy, childbirth, breastfeeding, and related medical conditions), gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, use of or request for family or medical leave, political affiliation, or any other status protected under applicable federal, state or local laws.
Equal access to programs, services and employment is available to all persons. Those applicants requiring reasonable accommodations as part of the application and/or interview process should notify a representative of the Human Resources Department.