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SalaryResponsibilities:
The senior Public Relations specialist will manage and assist with various functions within the public engagement team. They will provide strategic project management, oversight, and communications coordination for hospital, research and foundation Public Relations initiatives.
This person will: collaborate with stakeholders to identify compelling stories and manage, develop and pitch content for Seattle Children’s; develop external communications strategies and responses for crises and issues; oversee proactive and reactive media relations in order to secure local, regional and national media coverage. This includes, developing media target lists and pitches, developing talking points, working with internal clients and teams, patients and their families and coordinating interviews, leading media training sessions for spokespeople; and take on other duties as assigned. They will also assist in leading and mentoring staff and team members. This role also splits 24/7 on-call shifts
The senior Public Relations specialist will have an exceptional attention to detail, excellent writing and editing skills and an ability to produce high-quality content in a timely manner. They will also be flexible, proactive, willing to take on new challenges and have the ability to manage multiple projects and meet deadlines in a fast-paced environment and under pressure.
Knowledge, Skills, and Abilities:
Required Credentials:
Preferred:
Our founding promise to the community is as valid today as it was over a century ago: we will care for all children in our region, regardless of the families’ ability to pay. Together, we deliver superior patient care, advance new discoveries and treatments through pediatric research, and serve as the pediatric and adolescent, academic medical center for Washington, Alaska, Montana and Idaho – the largest region of any children’s hospital in the country.
In 2022, U.S. News & World Report once again ranked Seattle Children’s among the nation’s best children’s hospitals – for the 30th year in a row. For more than a decade, Seattle Children’s has been nationally ranked in all 10 specialty areas evaluated by U.S. News & World Report. We are honored to be the top-ranked pediatric hospital in Washington and the Pacific Northwest.
As a Magnet designated institution, and classified among America’s best large employers by Forbes, we recognize the importance of hiring and developing great talent to provide best-in-class care to the patients and families we serve. Our organizational DNA takes form in our core values: Compassion, Excellence, Integrity, Collaboration, Equity and Innovation. Whether it’s delivering frontline care to our patients in a kind and caring manner, practicing the highest standards of quality and safety, or being relentlessly curious as we work towards eradicating childhood diseases, these values are the fabric of our culture and community. The future starts here. Our Commitment to Diversity:
Responsibilities of this position include, but are not limited to: providing marketing and/or communications support for Seattle Children's organization-wide projects and initiatives, and providing communications consultation and support to leaders, clients and work teams for projects and initiatives that span multiple audiences and vehicles. May involve initiating, developing, coordinating, implementing and/or evaluating marketing and/or communication plans related to these projects and initiatives. Other responsibilities may include content development for channels including newsletters, blogs, presentations, key messages, etc.; assisting with production and distribution of internal and/or external publications/collageral; updating content on Seattle Children's intranet and/or external website; project management; message development for senior leaders; helping mentor and train teammates; and communication support during crisis situations. Roles in the following teams rotate 24/7 on-call responsibilities with their teammates: Internal communications; Patient and Family Education and Communications; Public Engagement; and Research MarComm. Sr. Communications Specialists who are part of other teams may have infrequent on-call responsibilities, as needed.
#LI-JC1
Job Posting Addendum: Job Summary
The senior Public Relations specialist will manage and assist with various functions within the public engagement team. They will provide strategic project management, oversight, and communications coordination for hospital, research and foundation Public Relations initiatives.
This person will: collaborate with stakeholders to identify compelling stories and manage, develop and pitch content for Seattle Children’s; develop external communications strategies and responses for crises and issues; oversee proactive and reactive media relations in order to secure local, regional and national media coverage. This includes, developing media target lists and pitches, developing talking points, working with internal clients and teams, patients and their families and coordinating interviews, leading media training sessions for spokespeople; and take on other duties as assigned. They will also assist in leading and mentoring staff and team members. This role also splits 24/7 on-call shifts
with other members of the PR and social media team.
The senior Public Relations specialist will have an exceptional attention to detail, excellent writing and editing skills and an ability to produce high-quality content in a timely manner. They will also be flexible, proactive, willing to take on new challenges and have the ability to manage multiple projects and meet deadlines in a fast-paced environment and under pressure.
Knowledge, Skills, and Abilities:
- Knowledge of the local, national and industry media landscape and experience working with news media.
- Proven ability to work with diverse groups.
- Excellent interpersonal/communication skills.
- Excellent project and time management skills.
- Excellent written communications and editing skills.
- Ability to distill complex information and concepts for media and storytelling purposes
- Planning, materials development, and group facilitation skills.
- Able to take direction, be flexible, work independently, manage multiple projects and meet tight deadlines under pressure.
- Proficient in social media across platforms
- Able to work with and represent executive management, providers and clients.
- Ability to handle sensitive and confidential information in an appropriate manner.
- Proficient in MS Office suite of products
Required Education/Experience:
- Bachelor’s degree in Public Relations, Communications, Marketing, Journalism, English or related field.
- Minimum five years experience in Public Relations. Experience managing projects and galvanizing peers to reach objectives.
Required Credentials:
- N/A.
Preferred:
- Experience in proactively pitching and placing media stories.
- Experience in crisis communications and issues management across several topics.
- Experience in developing stories and content for owned and earned channels.
- Experience managing multi-faceted projects with complex timelines.
- Experience in crafting reactive statements.
- Experience in writing and copyediting journalistic news and feature articles, media pitches, social media content and spokesperson talking points.
- Experience in the health care or scientific fields.
- Experience serving as a company spokesperson.
- Experience pitching local, regional and national media and securing coverage of issues, products and services.
- Experience media training spokespeople.
This compensation range was calculated based on full-time employment (2080 hours worked per calendar year). Offers are determined by multiple factors including equity, skills, experience, and expertise, and may vary within the range provided.
Disclaimer for Out of State Applicants: This compensation range is specific to Seattle, positions located outside of Seattle may be compensated differently depending on various factors.
Benefits Information: Seattle Children’s offers a generous benefit package, including medical, dental, and vision plans, 403(b), life insurance, paid time off, tuition reimbursement, and more. Click here for more information.
About Us: Hope. Care. Cure. These three simple words capture what we do at Seattle Children’s –- to help every child live the healthiest and most fulfilling life possible. Are you ready to engage with a mission-driven organization that is life-changing to many, and touches the hearts of all? #HOPECARECURE
Our founding promise to the community is as valid today as it was over a century ago: we will care for all children in our region, regardless of the families’ ability to pay. Together, we deliver superior patient care, advance new discoveries and treatments through pediatric research, and serve as the pediatric and adolescent, academic medical center for Washington, Alaska, Montana and Idaho – the largest region of any children’s hospital in the country.
In 2022, U.S. News & World Report once again ranked Seattle Children’s among the nation’s best children’s hospitals – for the 30th year in a row. For more than a decade, Seattle Children’s has been nationally ranked in all 10 specialty areas evaluated by U.S. News & World Report. We are honored to be the top-ranked pediatric hospital in Washington and the Pacific Northwest.
As a Magnet designated institution, and classified among America’s best large employers by Forbes, we recognize the importance of hiring and developing great talent to provide best-in-class care to the patients and families we serve. Our organizational DNA takes form in our core values: Compassion, Excellence, Integrity, Collaboration, Equity and Innovation. Whether it’s delivering frontline care to our patients in a kind and caring manner, practicing the highest standards of quality and safety, or being relentlessly curious as we work towards eradicating childhood diseases, these values are the fabric of our culture and community. The future starts here.
Our community welcomes diverse experiences, backgrounds, and thoughts as this is what drives our spirit of inquiry and allows us to better connect with our increasingly diverse patients and families. Our organization recruits, employs, trains, compensates, and promotes without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
The people who work at Seattle Children’s are members of a community that seeks to respect and celebrate all the qualities that make each of us unique. Each of us is empowered to be ourselves within this community, which cultivates and promotes equity, diversity, and inclusion at all levels.
Seattle Children’s is proud to be an Equal Opportunity Workplace and Affirmative Action Employer.
