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Form of workAllstar believes in making life better for companies with whom we partner, the consumers we serve, and especially for the members of our team. We are people-forward in our culture, and especially in our products, carefully evaluating, testing, and optimizing them to delight every user. We are a growing company with an extensive presence across multiple marketing channels, allowing us to bring more good things to more people. Our 20 years of proven success have helped us become a prominent brand in major retailers including Walmart, Target, Bed Bath & Beyond, CVS Walgreens, Home Depot, and more, with an ever-increasing range of life-improving products that include: Calming Heat, Mission, Pixicade, Magic Mesh, Black Wolf, Snuggie, and Pets Know Best.
The National Sales Director is responsible for maximizing sales volume, profits, distribution, and market share of products through Target, Mid-Tier and Department Store channels. These channels/accounts represent significant current and future growth potential and directly impact Allstar Hosiery’s overall financial performance. The successful incumbent will demonstrate a management style which handles complex and challenging interactions with all key accounts as well as navigating cross-functionally internally. This role will either report into our Hawthorne, NY office or Winston-Salem, NC office.
Responsibilities:
- Meet and exceed revenue/distribution objectives for improved volume, profits, and share.
- Develop account specific strategic initiatives and annual financial / sales plans in conjunction with SVP and President.
- Generate retailer support and commitment to joint business plans.
- Develop a close personal working relationship with all key retailer personnel.
- Maximize current business via sales/marketing initiatives, improved space management and productivity analysis.
- Develop/manage trade and budget plans to effectively deliver growth and profit.
- Expand consumer acceptance/takeaway via effective merchandising/promotional activity in addition to timely replenishment resulting in high in-stocks.
- Manage overall account specific trade funds to ensure acceptable investment while achieving business strategies and financial objectives.
- Effectively interface with Allstar management as well as cross-functional management.
- Leverage cross-category opportunities to maximize sales/distribution and to create a competitive advantage.
- Lead new business processes to create a competitive edge and to establish Allstar Hosiery as supplier of choice.
- Work closely with all functional areas at all key accounts to establish and integrate realistic strategies and objectives.
- Participate in product development/line reviews to provide the customer insight.
- Seek and disseminate competitive intelligence of importance internally, including competitors’ pricing, programs, sales techniques, operational techniques, etc.
- Lead quarterly product reviews, assortment plans and account sell-in meetings.
Qualifications:
- BS/BA required.
- 10+ years sales/marketing experience with major retailer partners (major retailer experience preferred).
- Hosiery background strongly preferred.
- Must demonstrate strong leadership, strategic negotiation and influencing skills.
- Individual must be able to navigate and manage difficult and challenging account relationships with strength, patience, and professionalism.
- Individual must be a self-starter, a strong collaborator, a good communicator and have the leadership abilities to lead a team.
- Exhibits leadership and management traits, along with strong problem solving and communication skills.
- Expert and functional knowledge of Microsoft office – especially Excel and PowerPoint.
- Extensive travel required.
